Senior Media Planning Manager

Albertsons Company Inc. • Pleasanton, CA

37d • Onsite

About The Position

Are you ready to take the next step in your career? Join us for an exciting opportunity at Albertsons Companies, where innovation and customer service go hand-in-hand! At Albertsons Companies, we are looking for someone who's not just seeking a job, but someone who wants to make an impact. In this role, you'll have the opportunity to lead, innovate, and contribute to the growth of a company that values great service and lasting customer relationships. This position offers the chance to work in a fast-paced, dynamic environment that's constantly evolving. The Senior Planning Manager plays a pivotal role in shaping the media planning strategy and product innovation within Albertsons Media Collective. This role leads the development of planning tools and solutions that help advertisers activate smarter, performance-driven campaigns across onsite, offsite, and in-store channels. By translating client needs into scalable product features and collaborating cross-functionally with Product, Engineering, Analytics, and Sales, the Senior Planning Manager ensures our planning capabilities evolve with the dynamic retail media landscape. This role also drives innovation by integrating new media products, identifying workflow gaps, and piloting new planning approaches that enhance efficiency and impact. With a deep understanding of shopper behavior and industry trends, the Senior Planning Manager helps position Albertsons Media Collective at the forefront of retail media planning - delivering measurable value to advertisers and elevating the overall network offering. The position is in office 4 days per week and will be based in Boise, Idaho, Pleasanton CA or Itasca, IL.

Requirements

• 5+ years in media planning or product strategy, ideally within retail media, digital advertising, or eCommerce.
• Proven track record of developing media planning tools or products that support omnichannel campaigns (onsite, offsite, in-store).
• Strong understanding of retail media networks, shopper behavior, and closed-loop measurement.
• Fluent in all aspects of media planning, including media math, inventory forecasting & availability & digital formats, with a proven historyof developing media ecosystems deliver on marketing objectives
• Familiarity with digital omnichannel media planning and activation, including media platforms (DV360, Meta, Pinterest etc), LiveRamp and/or relevant digital media tools.
• Ability to translate business needs into scalable product features and planning workflows.
• Comfort with data analysis and performance metrics, working closely with analytics and engineering teams.
• Experience managing third-party partnerships for audience data, inventory forecasting, or measurement.
• Strong cross-functional collaboration skills, especially with Product, Engineering, Analytics, and Sales.
• Excellent communication and stakeholder management, able to represent planning priorities and unblock challenges.
• Experience leading cross-functional meetings and driving alignment across teams.
• Ability to own and evolve a product roadmap, from concept to launch.
• Demonstrated ability to identify workflow gaps and implement process improvements.
• Passion for innovation and experimentation, with a test-and-learn mindset.
• Up-to-date on industry trends, media innovation, and emerging technologies.

Responsibilities

• Lead the development of media planning tools and products that empower advertisers to build smarter, more effective campaigns across onsite, offsite, and in-store channels.
• Translate advertiser and stakeholder needs into scalable product solutions that streamline planning, targeting, and forecasting.
• Champion innovation by integrating new media products and capabilities into planning recommendations aligned with campaign goal
• Own the roadmap for media planning capabilities, from concept through launch, ensuring alignment with client goals and retail media best practices.
• Collaborate cross-functionally with Product, Engineering, Analytics, and Sales to bring new planning features and innovations to market.
• Represent planning priorities and unblock challenges in cross-functional meetings with clear, solution-oriented communication and strong organizational skills
• Identify gaps in current planning workflows and develop solutions that improve efficiency, accuracy, and strategic impact.
• Stay ahead of industry trends, shopper behavior, and media innovation to inform product strategy and planning evolution.
• Build and manage third-party partnerships that enhance planning capabilities, including audience data, inventory forecasting, and attribution.
• Advocate for a test-and-learn mindset, piloting new planning products and iterating based on performance and feedback

Benefits

• Competitive wages paid weekly
• Associate discounts
• Health and financial well-being benefits for eligible associates (Medical, Dental, 401k and more!)
• Time off (vacation, holidays, sick pay). For eligibility requirements please visit myACI Benefits
• Leaders invested in your training, career growth and development
• An inclusive work environment with talented colleagues who reflect the communities we serve

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Industry: Food and Beverage Retailers
• Education Level: No Education Listed
• Number of Employees: 5,001-10,000 employees