Senior Media Planner

Bully Pulpit International•New York, NY
•Hybrid

About The Position

Bully Pulpit International is an outcomes agency of strategists, data scientists, and artists working across strategic communications, public affairs, research, and digital marketing. The Senior Media Planner supports the execution and management of paid media campaigns for numerous clients. The role collaborates with lead planners and internal media buying, marketing analytics, and client service teams to plan, launch, manage, and report on campaigns. The position is based in one of the company’s Chicago, D.C., New York City, San Francisco, or Los Angeles offices, with an expectation to work onsite at least three days per week. The starting salary range is $58,000–$65,000, plus an annual bonus.

Requirements

  • 2–4 years of relevant work experience; exposure to digital media planning through internships, fellowships, or coursework is ideal.
  • Experience running campaigns for political, public affairs, and/or corporate clients.
  • Analytical thinking skills and knowledge of media consumption tools such as Comscore and Global Web Index (GWI), and business intelligence dashboard software such as Google Analytics, Datorama, or Tableau.
  • Strong Microsoft Excel or Google Sheets skills.
  • Strong organizational skills and attention to detail.
  • Readiness to work independently, grow quickly, learn new skills, think big, and get the job done.

Nice To Haves

  • Exposure to digital media planning through internships, fellowships, or coursework.
  • Experience with campaigns for political, public affairs, and/or corporate clients.

Responsibilities

  • Support lead planners on complex advertising campaigns across planning, launch, management, and reporting.
  • Work with internal media buying, marketing analytics, and client service teams to bring media programs to life.
  • Research audience insights and develop media mixes, budget allocations, and integrated media strategies aligned with client objectives.
  • Lead media plan launches, including paperwork, ad trafficking, proof of performance, creative delivery, and internal communication.
  • Identify media KPIs aligned with client objectives, and monitor and optimize campaigns to achieve client goals.
  • Develop report templates that show campaign performance and deliver reports to internal stakeholders.
  • Manage monthly billing between external vendors and internal finance teams, resolving discrepancies among internal and external partners.
  • Manage vendor communications and requests for proposals, and negotiate rates, terms and conditions, and added value.
  • Keep abreast of media trends and technologies and share new opportunities with the paid media team.
  • Compile updates on vendor capabilities and offerings, and maintain and update the internal tracking system.

Benefits

  • 100% company-paid medical, dental, and vision insurance for U.S.-based employees.
  • 401(k) program with employer match up to 4%.
  • Generous vacation time off.
  • $50 monthly phone reimbursement.
  • Unlimited sick time.
  • 16 weeks of paid leave for new parents.
  • Annual bonus.
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