Senior Media Insights Analyst
About The Position
The Senior Media Insights Analyst manages a portfolio of complex client accounts within the Media Intelligence & Operations department, delivering high-quality reporting, QBRs, and strategic analysis that connect media performance to business outcomes. Building on the foundational responsibilities of the Analyst role, the Senior Analyst takes ownership of more sophisticated measurement challenges, applies advanced analytical methods, and serves as a mentor and knowledge resource for junior Media Intelligence team members. This role is a subject matter expert in media analytics and BI platform use within the agency, contributing directly to the evolution of the agency's reporting capabilities and analytical standards. This position has no direct reports.
Requirements
- 4+ years of experience in data analytics, digital media, or marketing science in an agency or related setting
- Expert proficiency in at least one major BI platform (Tableau, PowerBI, Looker Studio, DOMO)
- Advanced data manipulation skills in Excel or Google Sheets
- Strong understanding of digital advertising channels and cross-channel measurement approaches
- Proficiency in standard business productivity suite
- Proven ability to translate complex technical concepts into "human" language for non-technical audiences and executive leadership
- Google, Scrum, and other certifications and training as specified by department and level
- BI platform proficiency training (Tableau, DOMO, PowerBI, or Looker Studio) required within six months
Nice To Haves
- Working knowledge of multiple BI platforms
- Experience using Python or R for data analysis and visualization
- Familiarity with AI-powered coding agents
- Working knowledge of SQL or data querying tools
- Bachelor's degree in a quantitative or strategic field (Marketing Analytics, Statistics, Economics, Advertising, or Marketing)
Responsibilities
- Own the end-to-end design and delivery of monthly reports, QBRs, and ad-hoc analyses for a portfolio of complex client accounts
- Leverage AI-powered coding agents and analytical programming languages such as Python or R to analyze large, complex datasets, uncover deeper performance insights, and generate visualizations
- Apply advanced analytical methods — including incrementality frameworks, difference-in-differences analysis, and multi-channel attribution approaches
- Proactively monitor performance across assigned accounts to identify trends, anomalies, and optimization opportunities
- Design and maintain advanced strategic visualizations in BI platforms (Tableau, PowerBI, Looker Studio, DOMO)
- Serve as a subject matter expert on measurement strategy for assigned accounts
- Mentor and support Media Intelligence Associates and Analysts in the development of analytical skills, BI platform proficiency, and client communication
- Identify systemic opportunities to improve the agency’s internal measurement rigor and dashboard usability
- Maintain accurate time records in the finance/media platform; adhere to agency processes, data governance protocols, and privacy standards
Benefits
- Amazing opportunities for career development
- Recognition programs
- Employee referral bonus
- Hybrid work schedule
- Fun and collaborative work environment
- Casual dress code
- Insurance Coverage (medical, dental, vision, life, and disability)
- 401(k) retirement plan, with employer 4% match
- Work/life benefits, including mental health and wellbeing support
- Flexible Time Off Policy
- Paid holidays, including agency soft closing Christmas Eve-New Year's Day
- Paid leave options, including sick leave, medical leave for self and family, and parental leave
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
What This Job Offers
Job Type
Full-time
Career Level
Senior
