Senior Media Buyer — Meta (Performance/DTC) | Remote US

Kitsch LLCLos Angeles, CA
Remote

About The Position

Kitsch is a certified female and minority-owned global beauty brand with products in over 32,000 retailers worldwide. We are seeking a Senior Media Buyer to manage and scale a Meta ad account exceeding $1 million per month. This is a hands-on role requiring constant attention to campaign performance and optimization. You will inherit an established system and be responsible for running it effectively, identifying areas for improvement, and driving growth.

Requirements

  • 5+ years of experience buying Meta ads at scale, personally managing $100K+/month (ideally $250K+) on DTC e-commerce with purchase objectives.
  • Deep understanding of attribution mechanics (7DC vs. 1DC, conversion lag, and the misleading nature of intraday ROAS).
  • Hands-on experience with structured creative testing (1-1-X, ABO signal isolation, CBO scaling) and Advantage+ Shopping.
  • Experience building or running Meta Automated Rules.
  • Discipline in logging decisions, respecting defined responsibilities, and advocating for changes during weekly reviews.
  • Proficiency with spreadsheets for pacing calculations, CPA/ROAS modeling, and threshold formulas.

Nice To Haves

  • Experience with whitelisting/spark ads and creator UGC pipelines at scale.
  • Experience ramping a new account from zero to six figures per month.
  • Familiarity with CAPI, post-purchase survey attribution, or MMM-lite triangulation.
  • Background in consumer beverage, food, or wellness industries.

Responsibilities

  • Monitor campaign performance and pacing throughout the day, taking immediate action when necessary.
  • Perform daily optimizations, including budget adjustments, pausing underperforming campaigns, and launching new tests.
  • Execute a structured creative testing process to identify and scale successful ad creatives.
  • Maintain clean and consistent naming conventions and automated rules.
  • Collaborate with the creative team, providing insights on performing ads to inform new concepts.
  • Report weekly on spend, CPA/ROAS, and testing outcomes.
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