Senior Media Buyer

Profitable Tradie

2d • $80,000 - $100,000 • Remote

About The Position

This is a senior media buyer role where you will own paid acquisition across multiple funnels, offers, and markets, primarily on Meta. You will be responsible for campaign structure, audience strategy, testing, tracking, and reporting, making smart commercial decisions to improve performance. The role requires you to be analytical, commercially minded, creative, proactive, and accountable. You will report to the Head of Paid Ads but are expected to think independently, bring ideas, spot opportunities, challenge assumptions, and understand performance metrics.

Requirements

• Proven experience managing $50,000+ weekly advertising budgets
• Strong Meta Ads experience in a lead generation or direct-response environment
• Deep understanding of campaign structure, audience strategy, testing and optimisation
• Confident using data to make commercial decisions
• Highly organised with exceptional attention to detail
• Experience scaling campaigns while maintaining profitability
• Ability to learn tools quickly

Nice To Haves

• Experience with attribution and tracking (Hyros experience is a bonus)
• Experience marketing to small business owners, tradies or similar audiences

Responsibilities

• Write creative briefs for editors and designers
• Monitor creative fatigue and refresh winning ads before performance drops
• Work with the creative team to develop new concepts and winning angles
• Build and optimise campaign structures across multiple funnels
• Manage campaign objectives, budgets and bid strategies
• Maintain clean account structures and naming conventions
• Build custom, lookalike and retargeting audiences
• Create exclusion audiences
• Optimise audience performance as campaigns scale
• Manage UTM tracking
• Verify pixel events and conversion tracking
• Configure Meta Events Manager and native lead forms
• Run structured creative, hook and offer testing
• Know when to let tests mature and when to make changes
• Identify winning patterns and apply them across campaigns
• Scale winners and improve or stop underperformers
• Build dashboards and report on campaign performance
• Turn data into clear commercial insights and recommendations
• Identify trends, risks and opportunities before they become problems
• Monitor ad account health
• Resolve ad disapprovals
• Manage billing and payments
• Work closely with HubSpot and our marketing automation to ensure the entire funnel performs

Benefits

• Own a $70,000+ weekly Meta advertising budget with real autonomy
• Join a high-performing marketing team with proven funnels, strong offers and plenty of room to scale
• Work from wherever you do your best work

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed