Senior Media Analyst, Integrated Channels

FanDuel•New York, NY
•$106,000 - $133,000

About The Position

FanDuel is seeking a Senior Analyst to join its Media Analytics team and support Sports strategy by partnering with integrated media channel teams, including OTT and programmatic. The role designs and executes analyses, automated solutions, and tests to guide marketing investment decisions and help FanDuel compete in a high-growth industry. The Senior Media Analyst is an individual contributor who manages data, develops insights, and communicates findings to stakeholders. The position serves as an analytics resource for integrated channel performance, supports experimentation and learning agendas, creates repeatable visualizations for leadership, and uses AI to augment or automate reporting. It also provides coaching to other analysts and communicates project plans, timelines, workload, and priorities. FanDuel Group is a mobile gaming company operating sports wagering, iGaming, horse racing, daily fantasy sports, and television and OTT businesses. Its headquarters are in New York, with US offices in Los Angeles, Atlanta, and Jersey City, and global offices including Canada and Scotland. The applicable salary range is $106,000–$133,000 USD, dependent on relevant experience, location, business needs, and market demand. The role may also be eligible for incentive compensation.

Requirements

  • At least 4 years of relevant work experience in an analytical, technical, or commercial field.
  • Experience on or supporting acquisition or retention marketing teams, and familiarity with marketing data ecosystems.
  • Strong organization and time-management skills, including the ability to manage multiple complex projects.
  • Proficiency in SQL.
  • Strong verbal and written communication skills, with a demonstrated ability to influence across organizational levels.
  • Experience collaborating with colleagues in other countries and time zones.

Nice To Haves

  • Practical experience managing tests and learning agendas, or a solid foundational understanding of statistical concepts relevant to experimentation, such as A/B testing and difference-in-differences.
  • Experience with an additional programming language for data analysis and exploration, such as Python, R, or Spark.
  • Ability to identify and deliver opportunities to use generative AI productively, preferably Claude Code or Codex.
  • Experience using data visualization software such as Tableau to communicate analysis clearly.
  • Interest in Fantasy Sports and/or Sports Gaming.

Responsibilities

  • Serve as the go-to analytics resource for questions about integrated channel performance and develop expertise in how those channels can be improved.
  • Manage relationships with internal and external stakeholders, prioritize competing requests, and deliver requested work punctually.
  • Address ambiguous and technically challenging analytics problems as an individual contributor in support of integrated media channel teams.
  • Manage data and use a range of analytical techniques to answer stakeholder questions.
  • Develop expertise in media experimentation setup and execution, helping partner teams translate intent into results and make progress on learning agendas.
  • Create repeatable data visualization solutions that provide regular visibility to leadership and stakeholder groups.
  • Leverage AI to augment or automate reporting solutions where possible.
  • Coach other analysts on analysis techniques and presentation of insights.
  • Communicate project timelines and plans to manage workload, priorities, and stakeholder expectations.

Benefits

  • Health plans, including options as low as $0 per paycheck.
  • Programs for fertility and family planning, mental health support, and fitness benefits.
  • Paid time off and sick leave.
  • Annual bonus and long-term incentive opportunities based on performance.
  • 401(k) with up to a 5% match.
  • Commuter benefits.
  • Pet insurance.
  • Medical, vision, and dental insurance.
  • Life insurance and disability insurance.
  • Potential cash bonuses and stock program participation.
  • 14 paid company holidays.
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