Senior Marketing Web Developer

Invicti SecurityAustin, TX
Hybrid

About The Position

Invicti Security is seeking an AI-first, Senior Marketing Web Developer to manage its marketing website. This hybrid role requires hands-on management of the web platform, fluency in the broader marketing tech and web stack, and accountability for a site that drives critical pipeline. The developer will be responsible for building and maintaining site infrastructure, managing day-to-day website operations, and acting as a liaison between technical, operations, and marketing stakeholders. The role involves using AI tools to enhance workflows where appropriate, while maintaining a focus on evidence-based approaches. The position also requires keeping stakeholders informed about the roadmap, tradeoffs, and status, and adapting to evolving duties and special projects within the Marketing Department.

Requirements

  • 3 to 5 years of Webflow experience with a track record of building and maintaining production marketing sites.
  • Experience owning a website’s operations, not just its code — prioritizing requests, coordinating stakeholders, and being accountable for the site as a whole.
  • Working knowledge of the broader web stack: CMS platforms, tag management, forms, and integrations between the website and marketing/sales tools.
  • Comfort with web analytics tools (e.g., GA4, and similar) and using data to diagnose funnel issues and prioritize fixes.
  • Direct experience with marketing websites in a growth or lead-acquisition context — you understand how site structure and content connect to the pipeline.
  • Practical experience applying AI tools to real web workflows, with a clear sense of where they add value and where they don’t.
  • Strong written and verbal communication — you can explain technical material to a non-technical stakeholder and vice versa.
  • Webflow and WordPress Experience; good knowledge of CSS/HTML/JS
  • Experience managing client-side and server-side aspects of web applications
  • Tag management (Google Tag Manager) and Website Performance (GA4, Hotjar)
  • Marketing automation/CRM integrations (HubSpot, Marketo, Salesforce) including forms, lead-routing logic and API and 3rd party integrations
  • Git or similar version control and workflow platform
  • Basic understanding of back-end/framework management and application-level code and database design and development

Responsibilities

  • Design, build, and maintain marketing website pages and components in Webflow (or a comparable visual-development platform), balancing speed with a maintainable, scalable structure.
  • Act as the central owner of the website — triaging requests, setting priorities, and coordinating with design, content, demand gen, and engineering.
  • Manage the web stack: CMS, forms, tag management, marketing automation, and third-party integrations, keeping the pipeline between the website and downstream systems (CRM, marketing automation) clean and reliable.
  • Track site performance, conversion, and funnel drop-off using web analytics tools; turn findings into a prioritized, evidence-backed roadmap of experiments and fixes.
  • Partner with growth marketing on conversion paths that support lead acquisition — treating the site as a growth channel, not a static brochure.
  • Use AI tools where they genuinely speed up the work — for example, content variations, QA, personalization, or reporting — and know when a manual, evidence-based approach is the better call.
  • Keep stakeholders informed on the roadmap, tradeoffs, and status without needing to be asked; be the person others go to for “what’s the state of the website.”
  • Take on evolving duties and special projects that align with the shifting priorities of the Marketing Department.

Benefits

  • Health Insurance: 100% of employee health care, vision and dental premium costs covered. For dependents, 75% of the health care and 50% vision/dental premium cost contributed.
  • Employee Assistance Program: Emotional Support Counseling services - 24/7 Life Coaching, Dependent Care, Elder Care, Financial & Legal Support, Wellness Coaching, New Parent Support and more
  • Parental Leave: 16 weeks paid leave for birthing parent recovery. 4 weeks paid leave for non-birthing/bonding parent
  • 401(k) Savings Plan: 50% up to 6% company match with 100% annual cliff vesting
  • Hybrid or Remote Working: Option for hybrid/home schedule for local employees.
  • Discretionary Time Off: Flexible vacation schedule.
  • Quarterly Thrive-Wellness Days: One extra vacation day per quarter where the entire company takes a break.
  • Volunteerism Time Off: 5 days of paid time off each year to participate in volunteer activities.
  • Employee Recognition: Ongoing recognition & rewards.
  • A Culture that emphasizes personal and professional growth
  • Total Rewards approach designed to attract, support, and grow exceptional talent by offering a balanced mix of competitive compensation, meaningful benefits, and opportunities for recognition and development.
  • Global, flexible approach that aligns with business goals and values while adapting to regional needs.
  • Commitment to transparency and ensuring employees understand how the company invests in their success and well-being.
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