Senior Marketing Specialist, EMS Market Channel - Acute Care and Monitoring

Medtronic•Lafayette, CO

2d•$90,400 - $135,600•Remote

About The Position

Medtronic is a global leader in healthcare technology with a Mission to alleviate pain, restore health, and extend life. Our 95,000 employees work across more than 150 countries to put patients first — developing innovative medical technologies that improve the lives of 72+ million patients each year. Your unique talents will help shape the future of healthcare while building a career grounded in purpose, growth, and impact. This position is remote to enhance our competitive edge and expand our cross-functional collaboration efforts. This role will require 40% travel to enhance collaboration and ensure successful completion of projects. We are looking for a Senior Marketing Specialist to join our US Acute Care and Monitoring (ACM) Marketing Team. In this role you will be responsible for US downstream marketing activities that drive revenue growth and market share gains for the EMS and Post-Acute markets. This role works closely with other marketers on the team to develop and execute these strategies, developing and executing go to market programs. This role works closely with other marketers on the team to develop and implement strategies for the US market. This is an individual contributor role, a key team player, focused on team success. A career at Medtronic is like no other. We’re purposeful. We’re committed. And we’re driven by our Mission to alleviate pain, restore health and extend life for millions of people worldwide. If you are passionate about a career with direct impact on Medtronic’s mission of alleviating pain, restoring health, and extending life we hope you consider this role.

Requirements

Bachelor’s Degree and at least 4 years of experience in medical device marketing or Advanced degree with at least 2 years of experience in medical device marketing
For Baccalaureate degrees earned outside of the United States, a degree that satisfies the requirements of 8 C.F.R. § 214.2(h)(4)(iii)(A) is required.
The physical demands described within the Responsibilities section of this job description are representative of those that must be met by an employee to successfully perform the essential functions of this job.
Roles below the Principal level require candidates to possess unrestricted U.S. work authorization at the time of hire and for the duration of employment.

Nice To Haves

Bachelor's degree in Marketing
Master's Degree in Business Administration
Experience with project and/or program management
Excellent written and verbal communication skills and comfort presenting to internal and external audiences
Demonstrated ability to write effective business plans, marketing plans and product plans
Ability to work well in a cross-functional team, listening effectively to others
Ability to multi-task, work on multiple projects, with good organizational skills
Skilled in using Excel, PowerPoint and Word

Responsibilities

Accountable for portfolio performance including revenue growth, share development, pricing integrity and margin protection for the EMS and Post-Acute market channel
Lead EMS and Post-Acute (LTACH, SNF, DME/home) channel downstream marketing, including positioning, value propositions and competitive strategy, partnering closely with the EMS/Post-Acute sales team
Drive market development initiatives that increase awareness of ACM product offering
Develop and execute the sales enablement strategy for the portfolio, including tools, messaging and content creation
Collaborate with sales and marketing partners to identify barriers to adoption and develop programs that accelerate clinical uptake
Provide senior management and cross-functional partners with updates, reports and presentations regarding channel performance
Monitor market performance, competitive dynamics and adoption metrics to optimize commercial strategy
Evaluate the profitability and feasibility of new products or product enhancements
Lead advertising and promotional activities to support brand equity
Build and maintain relationships and partnerships with key opinion leaders (KOLs), customers, distributor partners and healthcare professionals
Demonstrate strong product instincts, problem-solving skills and organizational capabilities to communicate and influence effectively