Senior Marketing Manager

Adistec•Miami, FL

5d•Hybrid

About The Position

We are seeking a Senior Marketing Manager with a strong agency mindset. someone who can combine strategic thinking, creativity, and execution to drive high-impact marketing initiatives. This role is designed for a professional who can own marketing initiatives end-to-end, from concept to execution and performance optimization, while bringing structure, clarity, and direction to a growing marketing function. The ideal candidate is comfortable navigating ambiguity, managing multiple priorities, and influencing across teams. This is a hands-on, high-impact role with strong visibility and the opportunity to shape how marketing operates and scales within the organization.

Requirements

7–10 years of experience in marketing, with a strong preference for agency background or experience managing multiple clients/projects
Proven ability to own initiatives from concept to execution and performance analysis
Strong understanding of digital marketing, branding, and integrated campaigns
Experience working in fast-paced, high-growth environments
Strong analytical mindset with comfort in performance metrics and reporting
Excellent project management and organizational skills
Ability to influence without direct authority and navigate cross-functional teams
Strong communication and presentation skills
Bilingual (English/Spanish) is a MUST

Responsibilities

Contribute to the definition of marketing priorities aligned with business and revenue goals
Translate business objectives into clear, actionable marketing strategies and initiatives
Identify opportunities to expand reach, improve positioning, and drive demand generation
Bring innovative ideas and campaign concepts that elevate brand presence and engagement
Lead the development and execution of high-impact, multi-channel marketing initiatives
Ensure alignment across messaging, branding, and campaign objectives
Coordinate complex initiatives involving multiple stakeholders and marketing functions
Prioritize initiatives based on business impact and resource allocation
Oversee the execution of integrated marketing efforts, including digital campaigns, content, and brand initiatives
Ensure high-quality delivery, consistency, and attention to detail across all outputs
Establish and improve processes, workflows, and operating rhythms within marketing
Maintain a hands-on approach when needed to drive execution forward
Define and track KPIs aligned with business outcomes (pipeline, engagement, ROI)
Analyze campaign performance and generate insights to drive continuous improvement
Optimize initiatives based on data, trends, and business priorities
Support budget planning and ensure efficient use of marketing resources
Act as a key point of alignment between marketing, sales, and leadership
Influence and guide marketing efforts across teams to ensure consistency and impact
Foster collaboration, accountability, and clarity across marketing initiatives
Contribute to the evolution and scalability of the marketing function