Senior Marketing Manager

Aramark•Bentonville, AR

About The Position

The Senior Marketing Manager is a creative, organized, and detail-oriented individual who has a passion for food, beverage, hospitality, and marketing. This role is responsible for driving the business forward through exemplary marketing initiatives and customer engagement programs. This individual will have the ability to think both creatively and strategically, while developing innovative, exciting, experience-driven solutions which continue to improve our premier program, and drive profitability. LifeWorks Restaurant Group is a hospitality-driven restaurant company built for the modern workplace. We design and operate chef-led cafés, catering programs, and food experiences that go far beyond transactions, creating moments of connection, culture, and care in everything we do. Rooted in culinary excellence and powered by creativity, LifeWorks brings together food, design, and service to build brands within brands, tailoring each experience to the people and communities we serve. Our work lives at the intersection of hospitality and strategy, elevating everyday dining, strengthening workplace culture, and turning food into a meaningful part of how organizations engage their teams. At LifeWorks, people make the difference. That belief shapes how we lead, how we partner, and how we bring hospitality to life across every café, every campus, and every client relationship.

Requirements

A minimum of 2-4 years of dynamically responsible marketing experience with a proven record of success and effective performance.
Experience in account management.
Strong strategic marketing, interpersonal and project management skills.
Experience or proven track record to work optimally in a fast-paced environment with internal and external partners.
Must have excellent social skills including presentation and client interaction skills.
Ability to ensure timely delivery of all projects and initiatives.
Must be able to efficiently use MS Office products to accomplish work tasks.

Nice To Haves

A BS degree in business, supply chain, and/or marketing is highly preferred.

Responsibilities

Develop and improve the right strategy for the overall pantry program, which includes product, equipment, and merchandising solutions for all client locations. Current client scope includes 15 U.S. states and Canada.
Work with new-to-industry vendors to bring innovative solutions to client, resulting in first to market, never before authority solutions.
Provide continuous support with product and program innovation, which includes leading monthly marketing presentations that involves program updates, product/experience innovation, and education sessions. Always focusing on the “why” behind the product or experience presented.
Develop and implement national product rollouts, which includes forecasting, required distributions, timely rollouts, and internal and external communication.
Direct collaborate with customer contacts in weekly meetings and ongoing projects.
Maintain and enhance a sustainable bulk program, ensuring the latest innovative offering.
Ensure maintenance of client budget, adjusting program as necessary to maintain financial.
Provide and maintain operational program guides for program execution and client/field alignment.
Develop field support documents and present to field for alignment and ongoing product support.
Support the development of the program brand stories by being the liaison between the client and the manufacturers.
Craft and/or present material on quarterly business reviews, executive summaries, etc.