Senior Marketing Manager, Emerging Platforms & Content
About The Position
The U.S. Consumer Marketing team (USCM) is part of the U.S. Consumer Services Group and is responsible for making Membership essential by creating and delivering world-class marketing for our differentiated products and services that drives demand and inspires engaged Card Members across the customer lifecycle. The Prospect, Partner & Customer Growth (PPCG) team delivers member-centric performance marketing that fuels this success by gaining share of premium demand, deepening Card Member engagement, and marketing premium partnerships and products that deliver differentiated membership experiences. As consumer discovery rapidly evolves, the way customers find, evaluate and choose products is changing. AI-powered search, LLMs, agentic experiences, content ecosystems and emerging platforms are reshaping the customer journey, creating new opportunities to reach prospective customers. The Senior Marketing Manager, Emerging Platforms & Content will help define the operating rhythm, cross-channel coordination and strategic direction for emerging acquisition platforms and content across Prospect. This role will develop integrated roadmaps, coordinate experimentation scale strategies that will define the future of marketing. This is an ideal opportunity for a marketer who thrives in ambiguity, enjoys building from the ground up and is excited by shaping the future of performance marketing.
Requirements
- Marketer who thrives in ambiguity.
- Enjoys building from the ground up.
- Excited by shaping the future of performance marketing.
Responsibilities
- Define the operating rhythm, cross-channel coordination and strategic direction for emerging acquisition platforms and content across Prospect.
- Develop integrated roadmaps.
- Coordinate experimentation scale strategies that will define the future of marketing.
Benefits
- Competitive base salaries
- Bonus incentives
- 6% Company Match on retirement savings plan
- Free financial coaching and financial well-being support
- Comprehensive medical, dental, vision, life insurance, and disability benefits
- Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
- 20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy
- Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
- Free and confidential counseling support through our Healthy Minds program
- Career development and training opportunities
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
No Education Listed
