About The Position

The Sr. Marketing Manager, Brand, Advertising, In-Store Experience, will drive the strategic direction and execution of marketing initiatives across our Retail Brand, Owned Brands, Advertising and In-Store Experience. This role will be responsible for enhancing brand equity, driving store and online transactions, and optimizing the in-store customer journey to drive engagement, loyalty, and revenue. The ideal candidate is a strategic, data-driven marketer with expertise in retail marketing, owned brand management, and in-store marketing. They will work cross-functionally to leverage customer insights, sales data, and competitive analysis to develop and execute high-impact marketing strategies that support business growth. This role also requires strong project management skills, leadership experience, direct oversight of external agencies and the ability to communicate effectively across teams and present to senior leadership.

Requirements

  • Strategic, data-driven marketer.
  • Expertise in retail marketing.
  • Expertise in owned brand management.
  • Expertise in in-store marketing.
  • Strong project management skills.
  • Leadership experience.
  • Ability to communicate effectively across teams.
  • Ability to present to senior leadership.
  • An online application is required.

Responsibilities

  • Drive the strategic direction and execution of marketing initiatives across Retail Brand, Owned Brands, Advertising and In-Store Experience.
  • Enhance brand equity.
  • Drive store and online transactions.
  • Optimize the in-store customer journey to drive engagement, loyalty, and revenue.
  • Leverage customer insights, sales data, and competitive analysis to develop and execute high-impact marketing strategies.
  • Provide direct oversight of external agencies.
  • Communicate effectively across teams and present to senior leadership.

Benefits

  • Competitive pay
  • Unrivaled company culture
  • Medical, dental and vision plans
  • Exclusive discounts and perks, including an AutoZone in-store discount
  • 401(k) with company match and Stock Purchase Plan
  • AutoZoners Living Well Program for free mental health support
  • Opportunities for career growth
  • Paid time off
  • Life, and short- and long-term disability insurance options
  • Health Savings and Flexible Spending Accounts with wellness rewards
  • Tuition reimbursement
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