Senior Marketing Cloud Developer

MonerisToronto, ON
CA$95,000 - CA$113,000Hybrid

About The Position

The Senior Marketing Cloud Developer within the MarTech team designs, builds, and optimizes scalable, data-driven marketing solutions across Salesforce Marketing Cloud, Account Engagement (Pardot), and Data Cloud with minimal supervision. This role enables AI-driven customer engagement by integrating data sources, orchestrating and implementing personalized cross-channel journeys, and activating customer lifecycle insights. You will partner across marketing, data, and technology teams to deliver measurable business outcomes through platform architecture, automation, and governance.

Requirements

  • Bachelor’s degree in Computer Science, Information Systems, Engineering, Marketing Technology, or a related field.
  • Minimum 5 years of hands-on, independent Salesforce Marketing Cloud development experience delivering complex implementations.
  • Expertise in AMPscript, SSJS, SQL, Journey Builder, Automation Studio, CloudPages, Contact Builder, and triggered sends.
  • Experience with lead scoring, grading, Engagement Studio, automation rules, and CRM synchronization.
  • Strong understanding and working experience of data modeling, segmentation, and audience activation strategies.
  • Proficient in HTML/CSS, JavaScript, REST/SOAP APIs, JSON/XML, version control, ETL processes, and CRM architecture.
  • Ability to translate business requirements into scalable technical solutions, defines approach, drives execution, and resolves ambiguity with minimal oversight.
  • Highly attention to detail with strong documentation, communication, time-management and problem-solving discipline.

Nice To Haves

  • Salesforce Marketing Cloud Developer certification.
  • Salesforce Administrator certification.
  • Salesforce Data Cloud Consultant certification.
  • Pardot Specialist or Consultant certification.
  • Experience with Salesforce Account Engagement (Pardot) and Salesforce Data Cloud.
  • Proven experience delivering enterprise-grade marketing automation implementations independently.
  • Experience in the payments industry.

Responsibilities

  • Design, develop, and maintain solutions across Salesforce Marketing Cloud modules including Journey Builder, Automation Studio, Email Studio, Mobile Studio, Contact Builder, Advertising Studio, and CloudPages.
  • Build and optimize automations using SQL, AMPscript, SSJS, APIs, and dynamic content frameworks to support scalable campaign execution.
  • Architect and implement multi-channel customer journeys using behavioral, event-based, API-triggered, and transactional patterns.
  • Manage consent, subscription, and customer preference frameworks, including custom landing pages and real-time personalization.
  • Manage deliverability and platform configuration, including sender authentication, IP warming, domain setup, and data governance policies.
  • Configure and enhance Salesforce Account Engagement (Pardot), including lead scoring, grading, lifecycle stages, Engagement Studio, and automation rules.
  • Develop scalable audience models in Salesforce Data Cloud to support segmentation, personalization, and cross-channel activation.
  • Build and maintain integrations using REST/SOAP APIs, Salesforce APIs, middleware, SFTP, and ETL workflows.
  • Translate business requirements into technical solutions for lifecycle marketing, analytics, and audience activation use cases.
  • Own complex workflows end-to-end: multi-system dependencies, multiple stakeholders, and high-risk customer impacts.
  • Proactively identify constraints and mitigation strategies.

Benefits

  • Performance-based bonuses
  • Flexible benefits starting from day one
  • Choice of a health spending account (HSA) or personal spending account (PSA)
  • Profit-sharing programs including company match
  • Defined contribution pension plan
  • Unlimited access to Coursera
  • Mentorship programs
  • Internal gig marketplace
  • Employee & Family Assistance Program
  • 24/7 virtual healthcare
  • Workplace wellness initiatives
  • Hybrid work arrangements
  • Work from Abroad program
  • Paid time off programs
  • Company-wide recognition programs
  • Exclusive banking perks from RBC & BMO
  • Access to great employee discounts
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