Senior Manager, SEO & GEO Growth

Comcast•Philadelphia, PA

About The Position

Comcast Business offers a suite of Connectivity, Communications, Networking, Cybersecurity, Wireless, and Managed Solutions to help global organizations of all sizes prepare for what’s next. Powered by the nation’s largest Gig-speed broadband network and backed by 24/7 customer support, Comcast Business is the nation’s largest technology provider to small businesses and one of the leading service providers to the Enterprise market. Comcast Business has been consistently recognized by industry analysts and associations as a leader and innovator, and one of the fastest growing providers of Ethernet services. Job Summary Responsible for owning and advancing AI-evolving search performance (SEO, AEO, GEO) across the .com ecosystem. This role will focus on improving visibility, accuracy, keyword efficiency, and authority within traditional Search and AI‑driven discovery ecosystems, such as LLMs, AI Summaries, and zero‑click experiences. We are looking for a person with deep expertise in cutting-edge, highly specialized Search strategies, who can translate traditional Search and AI discovery approaches into scalable, measurable content optimization across CB.com. Job Description Core Responsibilities Own s SEO, GEO, and AEO execution for .com content, ensuring optimization for both traditional search engines and AI ‑ powered discovery platforms. Advise s content strategy team, as well as broader AI workstream including CB Brand and Thought Leadership , on how to optimize CB owned content for LLM visibility , prospect and customer intent, and overall Search performance . Lia i se s and partner s with technical Product Management, Development, and Architecture teams to ensure content structure, metadata, schema, page loading align with AI discovery best practices. Acts as a strategic advisor on how AI visibility impacts vendor comparison, network reliability perception , security credibility, and industry expertise recognition within B2B markets. Analyze s how LLMs and answer engines retrieve, summarize, and attribute content, identifying gaps, risks – and recommends opportunities to improve brand representation. Conducts competitive analyses to understand how peers and competitors are winning AI visibility and recommend actionable improvements . Possesses deep knowledge of SEO tools and has an ability to l everage analytics tools to monitor performance, surface insights, and inform continuous optimization . Define s and track s success metrics across SEO, GEO, AEO, and zero ‑ click performance, including visibility, engagement, and downstream business impact. Stay s current on changes to search algorithms, LLM behavior, and AI discovery trends, proactively implementing optimization strategies. Communicates progress, risks, and milestone updates on SEO/AEO/GEO improvements to executives and cross functional stakeholders . Leads and mentors junior team members, fostering capability development and strategic thinking . Consistent exercise of independent judgment and discretion in matters of significance. Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) and overtime as necessary. Other duties and responsibilities as assigned.

Requirements

Consistent exercise of independent judgment and discretion in matters of significance.
Deep hands ‑ on expertise in SEO and demonstrated experience in GEO and AEO optimization.
Strong technical SEO and GEO/AEO background, including structured data, schema, site architecture, and content management systems.
Proven experience using enterprise SEO and analytics platforms to inform strategy and measure impac t.
Ability to translate complex technical insights into clear, actionable recommendations leadership and broader team.
Expertise in how LLMs, answer engines, and AI ‑ driven discovery systems consume, interpret, and surface content.
Experience and mastery of working within large ‑ scal e , matrixed organizations.
Proven track record in being a t eam player who has strong business acumen and a desire to make a difference in a fast-paced , high-growth organization .

Responsibilities

Own s SEO, GEO, and AEO execution for .com content, ensuring optimization for both traditional search engines and AI ‑ powered discovery platforms.
Advise s content strategy team, as well as broader AI workstream including CB Brand and Thought Leadership , on how to optimize CB owned content for LLM visibility , prospect and customer intent, and overall Search performance .
Lia i se s and partner s with technical Product Management, Development, and Architecture teams to ensure content structure, metadata, schema, page loading align with AI discovery best practices.
Acts as a strategic advisor on how AI visibility impacts vendor comparison, network reliability perception , security credibility, and industry expertise recognition within B2B markets.
Analyze s how LLMs and answer engines retrieve, summarize, and attribute content, identifying gaps, risks – and recommends opportunities to improve brand representation.
Conducts competitive analyses to understand how peers and competitors are winning AI visibility and recommend actionable improvements .
Possesses deep knowledge of SEO tools and has an ability to l everage analytics tools to monitor performance, surface insights, and inform continuous optimization .
Define s and track s success metrics across SEO, GEO, AEO, and zero ‑ click performance, including visibility, engagement, and downstream business impact.
Stay s current on changes to search algorithms, LLM behavior, and AI discovery trends, proactively implementing optimization strategies.
Communicates progress, risks, and milestone updates on SEO/AEO/GEO improvements to executives and cross functional stakeholders .
Leads and mentors junior team members, fostering capability development and strategic thinking .
Consistent exercise of independent judgment and discretion in matters of significance.
Regular, consistent and punctual attendance.
Must be able to work nights and weekends, variable schedule(s) and overtime as necessary.
Other duties and responsibilities as assigned.

Benefits

We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most.
That's why we provide an array of options, expert guidance and always-on tools that are personalized to meet the needs of your reality—to help support you physically, financially and emotionally through the big milestones and in your everyday life.
Please visit the benefits summary on our careers site for more details.

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