Senior Manager, Seller Communications

Equinix•Toronto, ON

1d•$136,000 - $204,000

About The Position

The Senior Manager of Seller Communications leads the strategy, planning, and execution of communications to our global sellers. As the Equinix solution set deepens and our Go-to-Market (GTM) motion evolves, the scope and importance of this audience continues to expand. This communications leader plays a critical role in driving understanding and alignment across functions, geographies, and leadership teams, helping reinforce a “One GTM” approach while balancing the unique needs of regional teams and emerging seller audiences. The right person for this role is an expert writer, connector, strategist, and operationally-excellent driver of day-to-day results. They will work closely with senior Sales leaders and other executives to shape clear, compelling communications that foster comprehension and action. They will partner across the organization to collect and synthesize the information sellers need to know to help customers accelerate their digital transformation and AI-driven innovation. And they will create the mechanisms and processes necessary to do it all as efficiently and repeatably as possible.

Requirements

8+ years of experience in internal communications, GTM communications, sales communications, or related roles
Proven experience partnering with global sales executives and senior GTM leaders in complex, matrixed organizations
Digital acumen and knowledge of digital communications trends and best practices including user experience for web, email, mobile and social media
Proficiency with metrics and reporting to measure communication performance, understand audience behaviors, and optimize engagement moving forward
Ability to simplify complexity and translate strategic priorities into actionable, audience-specific communications
Excellent executive communication, stakeholder management, and influencing skills
Ability to balance global messaging and operational consistency with regional needs and nuance
Strong program management and operational planning capabilities
Bachelor's Degree in Marketing, Communications, Journalism, or related area preferred

Responsibilities

Develop and lead the global communications strategy and approach for the seller audience, accounting for the needs of several different functions that fall in this category
Drive alignment around the “One GTM” vision by helping teams understand both the broader strategy and their individual roles in driving revenue and customer centricity
Create scalable communication frameworks, channels, and cadences that enable sellers to stay informed and aligned without creating unnecessary noise or distraction from customer-facing activities
Work with Seller Enablement, Change, GTM Transformation and other internal partners to reduce duplication and create a seamless communications experience for sellers
Support executive communications for regional Sales SVPs and other senior GTM leaders, enabling them to effectively cascade messaging to account teams while maintaining consistency with global priorities
Continuously evaluate communication effectiveness and optimize formats, timing, and channels based on seller feedback and business outcomes