Senior Manager, Prospect Paid Media

American Express•New York, NY

1d•Hybrid

About The Position

The Senior Manager, Prospect Paid Media will lead strategy and execution for paid media demand generation, driving incremental growth through rigorous forecasting, performance measurement, and a disciplined test-and-learn approach. This role is focused on optimizing investment decisions, advancing measurement frameworks, and unlocking new opportunities to improve acquisition performance across channels. We are seeking a strategic, data-driven leader who can translate insights into action and continuously elevate marketing effectiveness to improve outcomes.

Requirements

Strategic, data-driven leader
Ability to translate insights into action
Ability to continuously elevate marketing effectiveness to improve outcomes

Responsibilities

Lead strategy and execution for paid media demand generation
Drive incremental growth through rigorous forecasting, performance measurement, and a disciplined test-and-learn approach
Optimize investment decisions
Advance measurement frameworks
Unlock new opportunities to improve acquisition performance across channels

Benefits

Competitive base salaries
Bonus incentives
6% Company Match on retirement savings plan
Free financial coaching and financial well-being support
Comprehensive medical, dental, vision, life insurance, and disability benefits
Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy
Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
Free and confidential counseling support through our Healthy Minds program
Career development and training opportunities