4211-Senior Manager-Product Marketing

Innovaccer Analytics • San Francisco, CA

14h

About The Position

We are seeking a dynamic and strategic Senior Manager-Product Marketing to join our growing Product Marketing team. In this role, you will be instrumental in shaping our go-to-market strategy, creating messaging & positioning, driving product launches and delivering sales enablement for Innovaccer’s Solutions and Platform. This role will report to the AVP of PMM at Innovaccer and you will work closely with product management, sales, customer success and marketing teams to execute your responsibilities.

Requirements

• 6-8 years of product marketing experience in B2B / B2C SaaS or Enterprise Software
• Healthcare industry knowledge and experience is highly preferred.
• Proven track record of developing successful go-to-market strategies and product launches
• Excellent written and verbal communication skills, with the ability to translate complex technical concepts into compelling stories
• Proficiency in creating highly visually-appealing marketing assets such as pitch decks, brochures , and sales collateral
• Data-driven mindset with experience using analytics to inform decision-making and measure marketing impact
• Strong collaboration skills and ability to work effectively with cross-functional teams
• Must be willing to overlap working hours with US Pacific Time Zone
• Bachelor's degree required

Nice To Haves

• MBA or advanced degree in a related field preferred

Responsibilities

• Conduct market research to understand customer needs, competitive landscape, and industry trends
• Create compelling messaging and positioning for our products, translating complex technical features into clear value propositions for the healthcare industry
• Lead product launches, including creating messaging, communications, sales enablement decks, and customer facing assets for all solutions
• Build excellent customer facing collaterals such as first call decks, whitepapers, blogs, and more
• Create content for Innovaccer events, industry events, webinars, and more
• Collaborate with demand generation and content marketing teams to create impactful marketing campaigns
• Develop and deliver sales trainings, including Sales Plays, product demos, sales resources and more
• Partner with product management to influence the product roadmap based on market insights and customer feedback
• Analyze marketing metrics and provide data-driven recommendations to optimize go-to-market efforts.

Benefits

• Generous Paid Time Off: 20 days of fixed time off per year, in addition to company holidays
• Best-in-Class Parental Leave
• Recognition & Rewards: monetary incentives and company-wide recognition
• Comprehensive Insurance Coverage: medical, dental, and vision insurance
• 100% company-paid short- and long-term disability and basic life insurance
• Optional perks include discounted legal aid and pet insurance

What This Job Offers

• Job Type: Full-time
• Career Level: Senior