Senior Manager, Membership Development

Consumer Technology Association • Arlington, VA

5d • Hybrid

About The Position

The Senior Manager of Membership Development owns CTA’s membership recruitment cycle end to end, from lead generation and prospect outreach through proposals, negotiations, and closing. This is a hands-on sales leadership role focused on building prospect pipelines, pursuing strategic prospects, and achieving membership growth targets. The role also manages new-member onboarding to support engagement and long-term retention.

The Senior Manager develops recruitment strategies and customized membership value propositions, drawing on CTA assets such as CES, policy influence, and industry data. The role collaborates with marketing, programs, events, and policy teams, manages and develops a Membership Development Coordinator, maintains pipeline data and forecasts in CTA’s CRM, and reports recruitment results to leadership. The position is based in Arlington, Virginia, with a hybrid schedule requiring three days per week in the office, and travel as needed.

Requirements

• At least seven years of appropriate work experience in association membership development or sales.
• Bachelor’s degree in business, communication, marketing, or a related field, or commensurate experience; the degree is preferred.
• Excellent oral and written communication skills.
• Ability to develop strategy and translate it into organized, actionable plans.
• Strong planning and time-management skills, prioritization, and self-motivation.
• Teamwork and consensus-building skills.
• Strong organizational skills and attention to detail.
• Strong customer service and follow-up skills.
• Ability to travel.

Nice To Haves

• Previous experience in an association, the consumer technology industry, or sales and marketing.
• Experience managing and developing staff.

Responsibilities

• Build and manage a robust prospect pipeline using market intelligence, cross-departmental collaboration, and direct outreach.
• Develop and execute recruitment strategies to meet and exceed membership growth targets.
• Identify and pursue strategic prospects, including Fortune 500 technology companies and emerging innovators.
• Travel as needed to meet prospects, attend industry events, and represent CTA.
• Drive the full sales cycle, including lead generation, qualification, outreach, proposals, and closing.
• Develop customized value propositions based on each prospect’s business priorities.
• Use CTA assets, including CES, policy influence, and industry data, to make the case for membership.
• Manage onboarding to support new-member engagement and long-term retention.
• Partner with Marketing to develop recruitment messaging and collateral across CTA.tech and other platforms.
• Collaborate with programs, events, and policy teams to connect members with relevant CTA offerings and activities.
• Manage, coach, and develop a Membership Development Coordinator, including goal-setting and supporting professional growth.
• Maintain accurate pipeline data and forecasts in CTA’s CRM and provide regular recruitment reports to leadership.
• Serve as a strategic thought partner to the Senior Director on recruitment initiatives and membership growth goals.

Benefits

• Comprehensive benefits package supporting health, financial well-being, and work-life balance.
• Salary of $110,000–$120,000, plus commission and bonus potential.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior