Senior Manager, Media

ClearChoice Dental Implant CentersChicago, IL
1dOnsite

About The Position

We are seeking a visionary Senior Manager, Media to lead our TV, Video and Offline media strategy and execution. This leader will drive strategy, innovation, optimization and revenue while ensuring our voice remains authentic and aligned with our mission. They will manage our agency partners to ensure execution and continuous optimization across platforms and networks that maximize results. This role combines analytical rigor with creative thinking to ensure incremental growth to the ClearChoice business. As patients continue to engage with healthcare content across TV, streaming, and offline channels, you will ensure ClearChoice stays ahead of these trends by building a strong paid media strategy spanning linear TV, CTV/OTT, DOOH, radio, print, and other high‑impact offline placements.

Requirements

  • 7+ years of experience in managing Media Marketing.
  • Deep experience in leveraging media to drive customer acquisition.
  • Experience testing and launching new media channels to scale growth is required.
  • Bachelor’s degree in Marketing, Communications, Analytics or a related field; Master’s degree is a plus.
  • Proven track record of driving growth for consumer brands, preferably in a DTC environment that is brand and ROI focused.
  • Expertise in platform-specific strategies for linear TV, CTV/OTT, DOOH, radio.
  • Hands on Approach to Media with exceptional attention to detail.
  • Strong analytical skills with proficiency in media measurement.
  • Excellent communication and leadership skills.

Nice To Haves

  • Master’s degree is a plus.

Responsibilities

  • Define, execute and measure the integrated Media strategy across existing and emerging channels to drive growth.
  • Build a roadmap that combines strategic vision, measurability and actionable next steps to ensure Clearchoice’s deliverability of reach, awareness and direct response.
  • Develop and implement the integrated Media strategy with measurable ROI-driven tactics to drive growth across channels (linear TV, CTV/OTT, DOOH, radio etc.)
  • Manage agency to ensure planning, buying, flighting and optimizations are being executed to achieve media goals.
  • Collaborate with Agency, Media, Marketing, Analytics and Creative teams to ensure cohesive messaging, brand consistency and measurement.
  • Monitor trends, data analytics, and performance metrics to optimize content, campaign effectiveness and strategy effectiveness.
  • Present reports and insights to senior leadership, making data-driven recommendations.
  • Champion a culture of testing and learning to continuously refine strategies and maximize impact.

Benefits

  • paid time off
  • health
  • dental
  • vision
  • 401(k) savings plan with match
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