Senior Manager, Marketing

Rise Broadband•Irving, TX

About The Position

The Senior Manager, Marketing is responsible for executing marketing tactics for Rise Broadband within defined budget guidelines. The role works with cross-functional teams—including product management, sales, and regional general managers—to help achieve the corporate plan. Goals are based primarily on new customer acquisition and customer retention. The work may require weekends and/or evenings, and some travel may be required. The employee typically remains seated for prolonged periods and may occasionally stand, walk, handle or feel objects, tools, or controls, reach, talk, and hear. The role may involve occasionally lifting or moving up to 15 pounds. Required vision abilities include close, distance, color, and peripheral vision, depth perception, and adjusting focus. The working environment may include an open, shared cubicle or workspace.

Requirements

  • At least 5 years of marketing experience.
  • A valid driver’s license and access to reliable transportation for business purposes.
  • Proficiency with Microsoft Office Suite and a solid understanding of Microsoft Excel features and formulas.
  • Experience managing vendor relationships.
  • Marketing experience focused on media buying and placement, copywriting, and website content management.
  • Knowledge of direct mail campaign implementation.
  • Strong, positive, and creative verbal, presentation, and written communication skills.

Responsibilities

  • Develop and execute marketing objectives.
  • Manage customer acquisition and lifecycle marketing.
  • Manage vendors and vendor relationships.
  • Handle corporate communications.
  • Execute advertising offers.
  • Manage digital marketing and web presence to support sales.
  • Facilitate creative development.
  • Manage the marketing budget.
  • Schedule and execute direct mail.
  • Manage campaigns.
  • Work cross-functionally with product management, sales, and regional general managers to facilitate achievement of the corporate plan.
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