Senior Manager, Marketing Technology

Memphis Grizzlies•Memphis, TN

About The Position

We are seeking a revenue-driven marketing technology leader who will report the Director of Marketing and own/ scale our marketing technology, digital platforms, and marketing data ecosystem across the Memphis Grizzlies family of brands (Grizzlies, FedExForum, Memphis Hustle and Grind City Media). This role is designed for a manager and strategic operator who will have four direct reports (Digital Product Manager, Software Engineer, UI/UX Developer and Marketing Analyst). We are looking for someone who leads a high-performing technical team, sets clear direction, and drives execution. Someone who understands how digital work gets done across websites, mobile apps, integrations, and marketing systems, but their strength is in prioritization, structure, and leadership. The person will ensure our digital ecosystem operates as a connected, high-performing system that drives revenue, conversion, and fan growth. Success in this role will be measured by improvements in revenue, conversion rates, platform performance, and fan growth.

Requirements

Bachelor’s degree from an accredited college or university.
7+ years of experience in marketing technology or similar role
Proven experience leading and mentoring cross-functional teams across marketing and technical disciplines
Strong background in websites, mobile apps, APIs, and digital ecosystems, with the ability to guide technical execution
Experience driving revenue through ecommerce and digital conversion optimization
Deep familiarity with marketing technology ecosystems, including CRM platforms (Salesforce preferred), ESPs, and automation tools
Strong understanding of digital analytics, attribution models, tracking, and tag management systems
Experience building or managing data-driven marketing systems and lead generation programs
Experience working with engineering, product, and analytics teams in agile environments
Hands-on understanding of headless CMS and React JavaScript environments
Ability to operate at both strategic and tactical levels in a fast-paced environment
Highly organized with strong communication, prioritization, and leadership skills
Ability to work flexible hours, including nights and weekends
Passion for sports, technology, and digital innovation, with the ability to learn quickly and operate with minimal oversight

Nice To Haves

Experience with Wrike or similar project management tools preferred

Responsibilities

Lead, coach, and develop a cross-functional team across product, engineering, UX, and marketing analytics, building a culture of accountability, growth, and high performance
Operate effectively in a high-volume, live sports and entertainment environment with competing priorities
Balance strategic thinking and operational execution to drive meaningful outcomes
Set clear priorities and align team efforts to revenue impact, business objectives, and fan growth
Oversee strategy and performance for websites and mobile apps as core revenue, engagement, and conversion platforms
Drive ecommerce and ticketing optimization, improving funnel performance and user journeys
Oversee development and continuous optimization in headless CMS and React-based environments
Own and evolve the end-to-end marketing technology ecosystem, including CRM, lifecycle marketing, automation, and communication platforms
Oversee API integrations, data pipelines, and system architecture, ensuring platforms are connected, scalable, and reliable
Define and manage the MarTech roadmap, including prioritization, vendor selection, and optimization including budget oversight and vendor management
Partner with IT, engineering, and product teams to ensure seamless integration and strong adoption
Provide technical leadership and direction, with a strong working knowledge of front/ back-end development ( HTML, CSS/SCSS, JavaScript/TypeScript, React etc.) tracking frameworks, and platform integrations — able to guide execution, troubleshoot issues, and ensure quality, while leaning on specialized team members for development.
Lead complex, cross-functional initiatives from concept through execution with clear timelines, priorities, and accountability
Establish strong project management discipline (Wrike project management system knowledge a plus), including workflows, prioritization, and resource planning
Maintain consistent communication with stakeholders, ensuring visibility into progress, risks, and results
Identify and implement process improvements to increase efficiency and execution speed
Define and implement KPIs, measurement frameworks, and attribution models
Ensure proper tracking, tagging, and data collection infrastructure (Google Analytics, Adobe Analytics, tag management)
Working knowledge of SQL to validate data, QA reporting, and partner effectively with analytics and engineering on data models and queries
Partner with analytics teams while owning marketing data strategy and ensuring insights translate into actionable optimization strategies
Drive a test-and-learn culture, continuously improving conversion, engagement, and ROI
Oversee the health, performance, and scalability of all digital platforms (site/app performance, SEO, reliability)
Ensure best practices in technical implementation, data governance, and system quality
Provide technical direction and oversight—guiding execution
Other duties as assigned.