Senior Manager Marketing Programs

Verizon • Rolling Meadows, IL

3d • $105,000 - $201,000 • Hybrid

About The Position

We are seeking a dynamic, results-driven Senior Manager Marketing Programs to take full ownership of end-to-end marketing programs designed to fuel growth across key market segments and targeted geographies. Positioned at the vital intersection of strategic planning and operational execution, we need a cross-functional leader who can turn high-level campaign concepts into seamless, high-impact market executions. Our ideal candidate is a hands-on operational engine who excels at designing and delivering immersive, sales-driving experiences across media, digital, and virtual channels that actively engage existing customers, convert prospects, and accelerate revenue. We are looking for a proactive leader who can assess complex project requirements, manage marketing assets and program budgets, and establish measurement models that maximize overall ROI. To succeed, you must be an exceptional collaborator capable of building strong bridges across cross-functional partners—including Marketing, Operations, Legal, Field Sales, Distribution Channels, and Agencies—to deliver frictionless frontline sales and customer experiences that align with core business objectives and elevate our brand.

Requirements

• Bachelor's degree or four or more years of work experience.
• Six or more years of relevant experience required, demonstrated through one or a combination of work and/or military experience, or specialized training.
• Six or more years of marketing management experience, with a proven focus on distribution channels, marketing program operations, or field enablement.

Nice To Haves

• Bachelor's Degree in Marketing, Communications, or Business preferred, or equivalent work experience.
• Heavy background in planning, managing, and executing large-scale, high-visibility experiential events.
• Strong cross-functional coordination skills, proactive problem-solving abilities, and a high sense of urgency in dynamic settings.
• Demonstrated ability to synthesize program data, calculate ROI, and present key takeaways back to business partners.
• Flexibility to take on emerging assignments and pivot project scopes as business needs shift.

Responsibilities

• Lead end-to-end execution of experiential events, media, digital, and market expansion programs once strategic designs and concepts are established.
• Partner seamlessly across integrated marketing, sales leaders, agency partners, and sales enablement teams to establish project milestones, streamline briefs, and align launch timelines.
• Oversee program budgets and allocate marketing assets effectively to ensure optimal utilization and maximum return on investment.
• Utilize valuation and measurement models to evaluate program ROI, conduct thorough post-mortems, and synthesize performance data into actionable strategic recommendations.
• Manage multiple complex initiatives simultaneously with little oversight, ensuring all deadlines and deliverables align with core revenue drivers.

Benefits

• medical, dental, vision, short and long term disability, basic life insurance, supplemental life insurance, AD&D insurance, identity theft protection, pet insurance and group home & auto insurance.
• matched 401(k) savings plan
• up to 8 company paid holidays per year
• up to 6 personal days per year
• paid parental leave
• adoption assistance
• tuition assistance
• premium pay such as overtime, shift differential, holiday pay, allowances, etc.
• up to 15 days of vacation per year

What This Job Offers

• Job Type: Full-time
• Career Level: Senior