Senior Channel Marketing Programs Manager

Proofpoint•Colorado Springs, IL

4d•$101,600 - $214,005•Hybrid

About The Position

Proofpoint is seeking a Senior Channel Marketing Programs Manager to drive the growth, activation, and long-term success of its global partner ecosystem. This role will be responsible for executing partner events and demand generation activities that drive measurable pipeline. The role will lead the strategy and execution of partner-facing programs that strengthen relationships, foster collaboration, and create meaningful interactions between Proofpoint and its partners, including resellers, managed service providers (MSPs), distributors, and strategic alliances.

Requirements

Preferred 5+ years of experience in channel events, partner demand gen programs, or partner marketing within SaaS, cybersecurity, or enterprise technology environments
Demonstrated ownership of global or multi-regional events with measurable business impact, including planning and execution
Experience leading initiatives that require alignment across sales, marketing, product, and partner-facing teams without direct authority
Strong understanding of indirect go-to-market models, including resellers, distributors, MSPs, and alliances
Track record of designing and executing complex programs with clear success metrics and reporting
Ability to present strategies, insights, and outcomes to senior leadership and stakeholders
Experience using metrics and analytics to evaluate performance and inform program evolution

Responsibilities

Define and execute a comprehensive partner events strategy
Own end-to-end partner events including partner council, partner advisory board and partner summit
Create a cohesive partner experience aligned with channel and business priorities
Design and deliver programs that drive active participation across the partner ecosystem
Lead the planning and execution of partner events, including summits, webinars, roundtables, and networking experiences
Create an always-on Demand Center for partners including emails, content, and webinars
Drive awareness and participation in enablement activities across the channel
Collaborate closely with channel sales, partner marketing, product marketing, alliances, and customer success teams
Serve as a central point of coordination to ensure alignment on partner engagement & demand strategies
Advocate for partner feedback in internal planning and decision-making
Present the channel marketing events plan weekly to executive leadership
Define and track KPIs related to partner events and demand program effectiveness
Analyze data to assess impact and optimize strategies

Benefits

Competitive compensation
Comprehensive benefits
Career success on your terms
Flexible work environment
Annual wellness and community outreach days
Always on recognition for your contributions
Global collaboration and networking opportunities
flexible time off
a comprehensive well-being program with two paid Wellbeing Days and two paid Volunteer Days per year
a three-week Work from Anywhere option