(USA) Senior Manager, Marketing Planning And Strategy
About The Position
Join the team shaping the future of the Sam's Club brand. As a Senior Brand Manager, you'll lead high-impact brand initiatives, influence strategy across the business, and help create meaningful experiences that deepen member loyalty and drive growth. This is a unique opportunity to work at the intersection of strategy and creativity, partnering with talented teams to build one of the world's most trusted membership brands. Our team shapes and stewards the Sam's Club brand across every member touchpoint. We combine brand strategy, creative leadership, and brand governance to build a brand that is distinctive, trusted, and deeply connected to our members. By partnering across the business, we ensure every experience reflects who we are, strengthens membership, and drives long-term growth. We believe great brands are built through bold ideas, exceptional craft, and relentless focus on the member.
Requirements
- Experience developing and executing brand strategy in a fast-paced, cross-functional environment.
- Exceptional attention to detail and a commitment to delivering high-quality work.
- Strong project leadership skills with a proven ability to drive initiatives from concept to completion.
- Excellent communication and relationship-building skills, with the ability to influence across teams and levels.
- Strategic thinker who is curious, proactive, adaptable, and passionate about building great brands.
- Bachelor's degree in Business, Marketing, Communications, or related field and 3 years' experience in marketing or related field OR 7 years' experience in marketing or related field.
Nice To Haves
- Leading cross-functional projects
- Marketing or related field
- Supervisory experience
- Masters: Business Administration
Responsibilities
- Lead complex brand initiatives from strategy through execution with accountability for results.
- Champion brand excellence by ensuring every detail meets the highest standards.
- Build alignment across cross-functional partners to drive decisions and keep work moving.
- Translate insights into clear, actionable strategies that strengthen the Sam's Club brand.
- Take ownership, solve problems proactively, and deliver high-quality work on time in a fast-paced environment.
Benefits
- Health benefits include medical, vision and dental coverage
- Financial benefits include 401(k), stock purchase and company-paid life insurance
- Paid time off benefits include PTO, parental leave, family care leave, bereavement, jury duty, and voting.
- PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes.
- Short-term and long-term disability
- Company discounts
- Military Leave Pay
- Adoption and surrogacy expense reimbursement
- Live Better U is a company paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.
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What This Job Offers
Job Type
Full-time
Career Level
Senior
