senior manager, International CMP

StarbucksSeattle, WA
Hybrid

About The Position

As a senior manager at Starbucks, you will lead international marketing strategy and integration efforts that bring clarity, consistency, and impact to our brand across 88 global markets. This highly cross-functional role is responsible for developing program implementation strategies and supporting toolkits that enable international success across a broad range of global marketing initiatives, including but not limited to Global Seasonal Campaigns, Global Partnerships and Global Brand Identity and Narratives. You will establish standards and best practices for the development, launch, and optimization of Starbucks marketing programs—balancing proven global learnings with the flexibility required to ensure strong local market relevance and executional excellence. You will also play a critical role in shaping and delivering international stakeholder communication frameworks, including communications planning, internal communications, functional knowledge sharing, and the creation of compelling meeting materials and presentations. Acting as a trusted advisor to regional and company‑operated markets, you will provide guidance, feedback, support, and advocacy while driving regional input and alignment on key global initiatives. This dynamic and complex role offers meaningful opportunities to scale ideas, align teams, and solve business challenges that directly influence how millions of customers experience the Starbucks brand around the world.

Requirements

  • 6-8+ years in marketing, product, or brand management – ideally within Food & Beverage, retail, CPG (Consumer Packaged Goods), or global multi-market businesses
  • Strong experience navigating matrixed orgs and managing through influence
  • Ability to build trust, credibility, and strong relationships with cross-functional partners at all levels within the organization
  • A strategic lens – but also highly organized and operational
  • Strong written and verbal storytelling skills – this role translates insights into impact
  • Ability to handle ambiguity while translating ideas and/or problems to solve into action
  • Curiosity, flexibility, and a bias towards action – we’re a lean team with a broad remit
  • Bachelor’s degree or equivalent related work experience

Responsibilities

  • Lead global marketing initiatives and develop program implementation strategies and supporting toolkits for international markets across a wide range of global marketing initiatives such as Seasonal Campaigns, Brand Partnerships and Brand Identity and Narratives.
  • Support and/or lead international stakeholder communication frameworks including communications planning, internal comms, functional knowledge sharing, meetings and presentations.
  • Develop and maintain standards and best practices for the development, launch, and optimization of Starbucks marketing programs.
  • Inspire and influence cross-functional and cross-regional stakeholders via partnership with support center, regional, and market-based teams to drive meaningful action to reach their full potential.

Benefits

  • medical, dental, vision, basic and supplemental life insurance, and other voluntary insurance benefits
  • short-term and long-term disability
  • paid parental leave
  • family expansion reimbursement
  • paid vacation from date of hire
  • sick time (accrued at 1 hour for every 25 hours worked)
  • eight paid holidays
  • two personal days per year
  • 401(k) retirement plan with employer match
  • discounted company stock program (S.I.P.)
  • Starbucks equity program (Bean Stock)
  • incentivized emergency savings
  • financial well-being tools
  • 100% upfront tuition coverage for a first-time bachelor’s degree through Arizona State University’s online program via the Starbucks College Achievement Plan
  • student loan management resources
  • access to other educational opportunities
  • backup care
  • DACA reimbursement
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