Senior Manager Digital Revenue

SLIM CHICKENS•Fayetteville, AR

27d•Onsite

About The Position

The Sr. Manager of Digital Revenue owns Slim Chickens’ first-party and third-party digital sales performance. This role is responsible for the OLO platform, all 3PD partnerships (DoorDash, Uber Eats), and the strategies that drive app and web order growth and comp sales. The Sr. Manager leads menu management, platform operations, new store launches, and catering initiatives, while also overseeing the Guest Loyalty and Marketing Operations functions.

Requirements

Primarily performed in an office environment.
Involves entering and retrieving information on a computer and visually verifying details, often in small print.
May also require presenting information to small or large groups.
Occasional travel.

Responsibilities

Owns 3PD and 1st party digital sales strategy: including planning and executing campaigns to hit digital revenue comp goals.
Manages the OLO platform relationship and implementation: including custom ordering front-end for app and web, new store launches, store transfers and closures, and all OLO feature rollouts.
Oversees 3PD platform partnerships: including ads, sponsored listings, co-funding structures, and ROAS analysis on DoorDash and Uber Eats.
Leads catering initiatives and new product launches: on digital ordering platforms.
Provides digital ordering analysis and profitability reporting: to senior leadership.
Supports field and franchise owners: on OLO platform questions and digital ordering operations.
Oversees the Manager of Marketing Operations: and Sr. Coordinator of Guest Loyalty, including their respective team and platform responsibilities.
Coordinates with RDS (IT partner): on menu management execution for both catering and meal-time menus in OLO.
Has a thorough understanding of Slim Chickens' established operating systems (e.g., quality, security, office environment, company policies, safety) and recognizes the responsibility to stay updated on these systems and the role this position plays in supporting them.
Performs other duties as necessary in support of business objectives: This position description is designed to guide the activities of the Sr. Manager, Digital Revenue. It is not meant to restrict the individual's creativity or limit their thinking, nor does it encompass all the tasks that may be required in this role.