Senior Manager, Digital Merchandising

White Cap • REMOTE GA 5 - Remotely Working in Georgia, GA

4d • Onsite

About The Position

Responsible for the online merchandising strategy, optimization, execution, and performance for White Cap’s website. Lead and champion strategies that optimize how customers discover, evaluate, and purchase products across Whitecap.com, while ultimately driving Omni channel's online revenue goals.

Requirements

• Typically requires BS/BA in a related discipline.
• Generally 7+ years of experience in a related field.
• May require certification.
• Advanced degree may offset less experience in some disciplines.

Nice To Haves

• More than 7 years of experience in Digital, eCommerce, Online Merchandising, or related disciplines.
• At least 5+ years in leading teams in a fast-paced, digital environment.
• Proven digital merchandising leadership that has increased eCommerce sales and improved customer experience.
• Strong cross-functional leadership skills and ability to align diverse stakeholders.
• Strong analytical skills with experience driving decisions through data.
• Deep customer focus with strong merchandising instincts.
• Experience with product data, digital taxonomy, and merchandising systems.
• Entrepreneurial and highly adaptable mindset.

Responsibilities

• Develop and execute scalable digital merchandising strategies that improve product discovery, conversion, and sales.
• Own the merchandising roadmap, quarterly planning, and communication of priorities to senior leadership.
• Ensure the roadmap includes a scalable digital merchandising strategy across web and mobile platforms.
• Continuously improve the customer journey and merchandising presentation (taxonomy, navigation, filters, cross-sell/upsell, product detail pages, personalization).
• Guide conversion-driving merchandising elements throughout the shopping path, including personalization and A/B testing.
• Ensure accuracy, completeness, and consistency of product data across platforms.
• Ensure digital merchandising supports broader business strategies, category initiatives, and promotional plans.
• Lead both strategically and operationally—deeply understanding customer needs, product assortment, and digital behaviors.
• Ensure strong cross-functional collaboration. Work closely with marketing, sales, IT, supply chain, analytics and vendor partners.
• Drive performance and analytics to enhance results. Partner with Analytics to define, track, analyze and action against merchandising KPIs and OKRs.
• Monitor and analyze performance at the category, product, and experience level.
• Provide results, insights, and recommendations to executive leadership.
• Establish an innovation culture to champion the introduction of new digital merchandising tools, automation, and platform enhancements by collaborating closely with IT, Product, and cross-functional stakeholders.
• Lead and develop a team of digital merchandising professionals.
• Build a collaborative, innovative, and test-and-learn culture.

Benefits

• A position at White Cap isn’t your ordinary job. You’ll work in an exciting and diverse environment, meet interesting people, and have a variety of career opportunities.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior