About The Position

The YouTube Ads Go-to-Market team connects YouTube products with the business. Its mission is to scale innovation for customers, creators, and viewers by translating global market needs into product solutions that deliver business results for content partners and customers. This role defines and nurtures new business strategies and serves as a central part of YouTube Performance business intelligence, helping drive pivotal business decisions. The role calls for strong business acumen, problem-solving and strategic skills, and comfort working in a matrixed structure. Google's advertising teams work with businesses to help them grow through advertising solutions. They build trusted customer relationships, understand business needs, and translate them into solutions, working with sellers to deliver customer and business outcomes.

Requirements

  • Bachelor's degree or equivalent practical experience.
  • 10 years of experience in advertising, marketing technology, management consulting, or product management.

Nice To Haves

  • Advanced degree, such as an MBA or Master's in Science.
  • Experience with Google Ads products.
  • Experience influencing executive leaders through judgment and data.
  • Demonstrated experience navigating highly ambiguous strategic goals and translating them into clear, actionable data objectives that directly steer product or commercialization roadmaps.
  • Proven track record of driving change and innovation.
  • Excellent strategic thinking and problem-solving skills, with the ability to lead complex operational and strategic initiatives.
  • Excellent written and verbal communication skills in both practitioner- and executive-level contexts.

Responsibilities

  • Identify business requirements for market growth and influence product development.
  • Establish goals and a framework for cross-functional partnership with gTech, Marketing, and Go-to-Market teams; execute and iterate on the framework to drive integration, alignment, and multiplier effects.
  • Create business excellence infrastructure and systems to assess and monitor the health of the YouTube Performance business, in partnership with Analyst and Finance teams.
  • Define and execute cross-team strategies to drive product adoption and revenue growth goals.
  • Facilitate executive decision-making by developing compelling internal narratives, data insights, hypothesis testing, and influence.
  • Synthesize seller and advertiser feedback on AI tools and operational data to influence product priorities and streamline commercialization processes.

Benefits

  • Equity
  • Benefits
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