Senior Growth Marketing Manager

Checkbox Technology•New York, NY

2d•Onsite

About The Position

We’re looking for a modern Senior Growth Marketing Manager who knows how to turn data, signals, and tools into high-performing campaigns that drive pipeline. This role sits at the intersection of Marketing and Sales. You’ll own and execute campaigns that are highly targeted, personalized, and increasingly AI-powered—from first touch through deal close. You’re a strong operator first: someone who can build, launch, and optimize campaigns quickly, while leveraging modern GTM tools to sharpen targeting and improve performance—not someone trying to own the underlying systems.

Requirements

6+ years in growth marketing, demand gen, or campaign management (B2B SaaS preferred)
Strong experience executing multi-channel campaigns that drive pipeline
Hands-on familiarity with modern GTM tools (e.g., Clay, UserGems, intent/enrichment platforms)
Experience with marketing automation platforms (e.g., HubSpot, Marketo)
Proven ability to run ABM programs and partner closely with Sales
Analytical mindset with the ability to turn insights into action
Strong operator who moves quickly and iterates based on performance

Responsibilities

Design and execute multi-channel campaigns across email, LinkedIn, outbound, events, and content
Use tools like Clay and UserGems to enhance targeting, personalization, and timing
Translate data and signals into clear campaign angles, messaging, and activation plans
Partner with GTM Engineering to operationalize targeting and workflows
Own and execute 1:1 and 1:few ABM campaigns for priority enterprise accounts
Develop account intelligence using intent data, research, and buying signals
Partner closely with BDRs and AEs on account penetration and coordinated outreach
Build campaign plays that support strategic deals and late-stage acceleration
Own the strategy and execution of email marketing across the funnel
Own lifecycle strategy across nurture, re-engagement, and pipeline acceleration
Build and optimize segmented, behavior-driven email programs
Monitor and improve performance across engagement and conversion metrics
Launch integrated campaigns that drive SQLs and improve funnel conversion
Develop multi-touch plays that connect inbound, outbound, and ABM efforts
Partner with Sales to improve conversion from MQL → SQL → Opportunity
Use AI and new tools to improve campaign performance
Track campaign performance, pipeline contribution, and ROI
Use data to refine targeting, messaging, and channel mix
Collaborate with GTM Engineering on attribution, segmentation, and infrastructure improvements