Senior Growth Marketing Copywriter

Motus

7d•$95,000 - $110,000•Remote

About The Position

The Senior Copywriter joins Motus’ Content & Communications team and partners closely with designers and fellow content creators to develop original concepts and bring the Motus brand to life. Reporting to the Senior Director of Content & Communications, this role translates marketing strategy, customer insights, and product value into creative concepts and audience-focused copy that builds awareness, generates leads, and drives action. Creative concept development and hands-on execution are central to the role. The copywriter works with designers from initial idea through final execution, shaping how headlines, messaging, imagery, and layout combine to tell a cohesive story. The role develops creative directions and carries campaign concepts through writing, revisions, and delivery across channels. With a focus on short-form marketing content, the copywriter produces copy for websites, email campaigns, paid advertisements, landing pages, social media, and other integrated marketing assets. The role manages multiple projects in a fast-paced environment, balancing creative development with day-to-day writing and editing while meeting deadlines and maintaining quality. It also balances brand storytelling with performance goals, making complex topics accessible and giving audiences a clear reason to engage with Motus. Motus describes its culture through the WorkLife Pillars: WorkHappy, WorkHealthy, WorkSmart, WorkAnywhere, and WorkTogether. The company highlights its commitment to individuality, diversity, learning, employee resource groups, and an inclusive workplace.

Requirements

2–4 years of experience.
Outstanding writing, editing, and storytelling skills, with keen attention to detail.
Demonstrated experience crafting copy that drives qualified leads and pipeline.
Familiarity with digital marketing concepts, channels, and standard processes.
Ability to collaborate in a fast-paced, dynamic environment and manage multiple projects simultaneously.
Self-motivation and strong organizational and communication skills.
A proactive approach to learning and willingness to develop digital marketing and content creation skills.
A portfolio demonstrating original creative concepts, strong short-form copywriting, and experience partnering with designers to deliver integrated campaigns.

Nice To Haves

B2B technology expertise.
Agency experience.

Responsibilities

Develop original creative concepts for integrated campaigns, translating briefs, audience insights, and business objectives into campaign ideas, themes, headlines, and messaging.
Partner with designers throughout the creative process to develop concepts and shape how copy and visual elements work together across formats and channels.
Write clear, concise, persuasive copy for integrated marketing assets, including website pages, email campaigns, digital advertisements, and landing pages.
Collaborate with the Senior Director of Content & Communications, Content, Communications & Brand team members, cross-functional partners, and external partners to ensure messaging and assets are consistent and support marketing objectives.
Adapt key messages for different target audiences while maintaining an authentic and consistent brand voice.
Participate in brainstorming sessions to develop creative campaign concepts and strategic content ideas.
Translate complex product features and value propositions into customer-centric messaging for diverse audiences.
Review and edit content for accuracy, clarity, and alignment with brand tone and style guidelines.
Monitor and analyze content performance and provide actionable insights to optimize future campaigns.
Manage multiple projects while balancing new creative development with ongoing writing and editing, meeting deadlines and maintaining quality.

Benefits

Medical insurance, dental insurance, and vision insurance, effective day one, with an employer contribution.
Open paid time off.
Flexible spending accounts and health savings accounts.
401(k) plan with company match.
Company-paid short- and long-term disability and basic life insurance plans.
Family planning and parenting support benefits through Maven.
Mental, physical, professional, and financial well-being support through coaching and clinical therapy with Modern Health.
$1,000 home office reimbursement program.
$2,000 internal referral program.
WorkAnywhere reimbursement of internet and cellular costs.
16 weeks of maternity and adoption leave.
12 weeks of paternity leave.
Employee assistance program.
Additional voluntary or legally required benefits.