Senior Global Marketing Manager (Antibody)

Thermo Fisher Scientific • Fishers, IN

10d • Onsite

About The Position

As a Senior Global Marketing Manager for the Transplant Diagnostics Division (One Lambda) at Thermo Fisher Scientific, you will drive growth and adoption of the molecular diagnostics portfolio supporting transplant and clinical diagnostic applications. You will identify untapped market segments, define expansion strategies, and build evidence-based adoption frameworks that can scale across regions. You will develop market narratives and launch campaigns that translate scientific and clinical value into demand generation programs.

The role involves partnering with Medical Affairs, MSLs, HEOR/MAVE, and regional teams to determine evidence requirements, create clinical education strategies, and develop regional activation playbooks. You will create content across digital, video, email, and sales enablement channels while ensuring compliance in non-promotional clinical education. You will lead integrated campaigns from strategy through execution, measure performance, and optimize results to achieve revenue targets. The position supports global adoption of diagnostic technologies intended to improve transplant patient outcomes.

The position is based in Indiana, follows a standard Monday–Friday schedule, and involves an office work environment. International travel of up to 25–30% is required. Applicants must be legally authorized to work in the United States without sponsorship and must pass a comprehensive background check, including drug screening.

Requirements

• Advanced degree and 6 years of product marketing experience, or a bachelor's degree and 8 years of product marketing experience, in molecular diagnostics, IVD, genomics, or clinical diagnostics markets.
• Strong expertise in market creation, segmentation analysis, and long-range planning, including market sizing and identification of growth segments.
• Proven ability to map adoption barriers and define strategies to address them in clinical and diagnostic markets.
• Experience partnering with Medical Affairs, MSLs, HEOR, or clinical teams to develop evidence roadmaps and clinical validation strategies.
• Ability to build scalable frameworks and market activation playbooks for varied regulatory environments.
• Demonstrated success in global product launches and campaign management from planning through sales enablement handoff.
• Expertise in storytelling and content creation across long-form, short-form, digital, video, and email channels.
• Strong understanding of customer journey marketing and integrated demand generation tied to revenue goals.
• Ability to create compliant, non-promotional clinical education and market-conditioning content.
• Strong analytical skills to interpret scientific and technology trends and identify competitive market opportunities.
• Ability to translate complex scientific and clinical concepts into compelling commercial value propositions.
• Excellence in cross-functional collaboration within matrixed global organizations.
• Advanced proficiency in digital marketing tools, platforms, and emerging techniques, such as generative AI and answer engine optimization.
• Strong project management and performance measurement capabilities.
• Excellent communication and presentation skills for clinical and commercial stakeholders.
• Ability to travel internationally up to 25–30%.
• English language proficiency.
• Must be legally authorized to work in the United States without sponsorship.
• Must pass a comprehensive background check, including drug screening.

Nice To Haves

• Preferred fields of study include Life Sciences, Molecular Biology, Immunology, Marketing, or a related field.
• Experience with molecular diagnostics technologies such as NGS, PCR, and genotyping, and transplant diagnostics applications such as HLA and histocompatibility.
• Additional languages are beneficial.

Responsibilities

• Drive growth and adoption of the molecular diagnostics portfolio for transplant and clinical diagnostic applications.
• Identify untapped market segments, define expansion strategies, and build evidence-based adoption frameworks that scale across regions.
• Develop market narratives and launch campaigns that translate scientific and clinical value into demand generation programs.
• Partner with Medical Affairs, MSLs, HEOR/MAVE, and regional teams to determine evidence requirements and create clinical education strategies.
• Develop region-ready market activation playbooks.
• Create content across digital, video, email, and sales enablement channels while ensuring compliance in non-promotional clinical education.
• Lead integrated campaigns from strategy through execution, measure performance, and optimize campaigns to achieve revenue targets.
• Use market and scientific analysis to identify competitive opportunities and support market growth.
• Travel internationally up to 25–30%.

Benefits

• A choice of national medical and dental plans and a national vision plan, including health incentive programs.
• Employee assistance and family support programs, including commuter benefits and tuition reimbursement.
• At least 120 hours of paid time off and 10 paid holidays annually.
• Paid parental leave: 3 weeks for bonding and 8 weeks for caregiver leave.
• Accident and life insurance, and short- and long-term disability in accordance with company policy.
• Competitive 401(k) U.S. retirement savings plan.
• Employees’ Stock Purchase Plan (ESPP), offering eligible colleagues the opportunity to purchase company stock at a discount.
• The position may be eligible for a variable annual bonus based on company, team, and/or individual performance results in accordance with company policy.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior