Senior Field Marketing Manager
About The Position
Frontify is seeking a Senior Field Marketing Manager to shape how the company is represented across the US. This role will create meaningful moments to connect with brand, creative, and marketing leaders. The position sits at the intersection of brand, demand, partnerships, and sales, and will be responsible for turning market opportunities into field marketing programs that build awareness, create demand, and accelerate pipeline. The ideal candidate will bring together strategy and execution to create relevant and valuable experiences, working closely with Sales and Marketing teams to bring the account-based strategy to life and build stronger relationships with priority audiences.
Requirements
- 8+ years of experience in field marketing in a B2B environment.
- A track record of owning regional marketing programs that generate pipeline, accelerate opportunities, and deliver measurable commercial impact.
- Experience partnering with Sales leadership on territory strategy, priority accounts, and integrated field marketing programs.
- A strong understanding of how to engage brand, creative, and marketing audiences through relevant, high-impact experiences.
- The ability to move confidently between strategy and execution.
- Strong project management skills, with experience running multiple events and programs across regions and priorities.
- A data-driven approach to measuring performance, demonstrating ROI, and turning insights into stronger programs and investment decisions.
- Strong cross-functional collaboration skills, with the ability to align with different teams and drive shared priorities forward.
- Experience improving how field marketing operates through scalable playbooks, best practices, and guidance for others.
Responsibilities
- Own the field marketing strategy for the US, turning go-to-market priorities into regional programs that create measurable pipeline and revenue impact.
- Partner with regional Sales leadership on territory plans, identify priority accounts, and find moments where marketing can create or accelerate opportunities.
- Create and execute high-impact programs, including executive experiences, events, webinars, tradeshows, and account-based activations.
- Build pre- and post-event strategies to engage priority accounts, equip Sales for follow-up, and convert engagement into pipeline.
- Identify market moments, communities, and partnerships to connect Frontify with key audiences.
- Partner with Growth, Product Marketing, Partnerships, Brand, and Revenue Operations to align regional programs with broader go-to-market initiatives.
- Own program performance and investment decisions, using pipeline, engagement, and ROI insights to optimize investments.
- Build scalable playbooks and ways of working to enhance the field marketing function.
- Work in a hybrid setup, spending two days per week in the New York City office.
Benefits
- Medical, dental, and vision coverage with fully company-paid plan options
- 401k with 5% matching
- A minimum of 25 days of PTO per year
- Paid educational and wellbeing days off
- Parental, bereavement, and sick leave
- Wellbeing, learning and development, and commuter allowance
- Home office setup budget
- Weekly free office lunch
- Workation: Work from inspiring locations around the world (45 days annually)
- Invite to our summer company meet-up
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
No Education Listed
