Senior Field Marketing Manager

Fairmarkit

6h•Remote

About The Position

Fairmarkit is the #1 autonomous sourcing platform, revolutionizing how organizations buy and sell. It equips procurement teams with automation, AI, and GenAI to source more competitively at scale, reducing cycle times, driving down costs, meeting ESG/Diversity targets, and providing a better stakeholder experience. Recognized by Gartner and IDC, Fairmarkit is backed by strategic investors like Notable Capital, Insight Partners, 1984.VC, and Newfund. The platform helps enterprises like BP, Boeing, and Snowflake source smarter and spend better by deploying AI agents across every category of spend, leading to significant purchasing acceleration and savings. The role of Field & Events Marketing Manager involves managing Fairmarkit's entire external presence, including industry conferences, speaking engagements, hosted field events, Customer Advisory Boards, and virtual programs. This is a hands-on, fast-paced position with substantial ownership, requiring the management of multiple events monthly. Responsibilities include handling logistics, budget, merchandise, coordinating speaking submissions, preparing teams, and contributing to content strategy to ensure it resonates with a procurement audience. The role emphasizes AI-native efficiency as a core method for effective execution.

Requirements

5+ years of B2B field or event marketing experience in enterprise SaaS or technology
A track record running events at every scale, from intimate executive dinners to 10,000-person industry conferences
AI-native working habits: you reach for AI tools first and keep finding new ways to use them
Real energy for the work: outgoing, comfortable in rooms full of strangers, genuinely enjoy representing a brand in the wild
Strong project management instincts; you run a tight ship without making it feel that way
Experience coordinating speaking programs and working with executive stakeholders
Proficient with Marketo, Salesforce, ON24, or similar tools.
Ability to travel up to 25–30% of the time

Nice To Haves

Procurement or procuretech experience. If you've worked in procurement, marketed to CPOs and sourcing leaders, or know tools like SAP Ariba, Coupa, or Workday Sourcing, you'll hit the ground running.

Responsibilities

Own the annual events calendar: selection, prioritization, and budget allocation across industry conferences, regional field events, and virtual programs
Partner with content and demand gen on event programming and messaging: you have a strong point of view on what procurement audiences actually find valuable, and you bring that into every agenda, speaker brief, and post-event touchpoint
Plan and execute Customer Advisory Boards and customer roundtables with Customer Success end-to-end, from invitations through post-event follow-up
Build and manage the speaking engagement pipeline: identify opportunities, coordinate submissions, and prep executives and customers for the stage
Drive pre- and post-event promotion with demand generation: email, social, content sequencing
Plan our annual event and 3-4 smaller, hosted Fairmarkit field events per year, including venue sourcing, vendor management, run-of-show, and attendee experience
Handle all logistics: registration, vendor contracts, swag ordering, booth operations, travel coordination
Use AI tools actively to streamline planning, personalize outreach, and move faster than a team twice your size; we’ll support with the tools you need!
Track event-attributed pipeline and report results to the Head of Revenue Marketing