Senior Events Marketing Specialist

FuseGlobal•St. Louis, MO

5d•$0 - $46•Hybrid

About The Position

We believe science is more powerful when it’s shared. That’s why we’re on a mission to unlock the power of nutrition to help pets live better, longer lives. We share leading-edge research, as well as evidence-based information from the wider scientific community, in an accessible, actionable way so veterinary professionals are empowered to put nutrition at the forefront of pet health discussions to further improve and extend the healthy lives of pets through nutrition. Our Structure: We are a small team of 12 people who run this global brand with the help of regional leaders in our five regions around the world. We report into R&D. Our “product” output is nutrition information for the veterinary healthcare professional, and this information is delivered primarily through ECRM mailings, scientific webinars, and veterinary congresses. Events: Scientific congresses and events are an important cornerstone in helping advance our reputation as a leader in pet nutrition. The global team organizes globally relevant events which get activated and leveraged by regional Leaders in the regions in collaboration with local teams to build credibility and trust with health professionals. This role will report to the Director – Scientific Programs and Events on the global team, working alongside our senior events specialists / promotions and our internal/external partners including digital communication agencies and virtual platform vendors.

Requirements

Bachelor's degree in marketing/communications
Proven success in virtual event planning or coordination with creative thinking
Experience organizing virtual events as well as live conferences
Knowledge of current event technologies, including registration and virtual event platforms
Ability to plan and execute projects involving multiple internal and external resources and stakeholders
Ability to juggle multiple tasks at once
Strong interpersonal and communication skills
Experience building and maintaining positive business relationships
Excellent organizational skills, including multitasking and time management
Incredibly detail oriented
Ability to coordinate with different agencies and vendors
Demonstrated ability to perform well in a highly dynamic, geographically diverse, and rapidly changing environment
Agility
Results focused
Proactive collaboration
Initiative

Nice To Haves

Preferably with certification on virtual events platforms On24, SpotMe, Cvent, VFairs, etc.
Experience with Power BI is desired
Experience creating and editing creative assets (banners, social media posts, video) will be a plus

Responsibilities

Plan and host virtual proprietary events as well as provide support for third party events
Plan events from start to finish according to requirements, target audience, and objectives
Creative brief development for digital event communications
Provide support with the messaging and design of events
Partner with Publications and Communications team for content creation and event promotions
Apply best practices for virtual and live events
Lead the development of engagement tools to enhance the brand experience. e.g. apps, gamification, etc.
Set up the platform and create assets as part of the overall event campaign
Communicate with vendors before, during, and after the event
Come up with suggestions to enhance the event’s success
Analyze the event’s success (KPIs) and prepare metric reports
Correct application of the brand standards
Having the ability to create non-complex communication assets (social media posts, website banners) will be a plus