Senior Email Developer-Salesforce

Fidelity Investments • Smithfield, RI

9d • $85,000 - $171,000 • Onsite

About The Position

Join a dynamic digital marketing team passionate about utilizing personalized data and email channel expertise to deepen relationships with millions of customers, evolve operational processes, and implement new MarTech capabilities. This is an empowered opportunity to hone development, analytical, strategic, creative, collaboration, and leadership skills while managing multiple projects with attention to detail and deadlines.

Requirements

• Multiple years of Advanced Front-End HTML and CSS coding experience, specifically in Email.
• Email Development subject matter expert with experience building emails, automations, and journeys in Salesforce Marketing Cloud.
• Proven knowledge of how to solve for complex dynamic content scenarios, use of shared templates, scripts, and content, and cross email client rendering issues such as Dark Mode, Outlook-specific limitations, and Embedded Video Player compatibility and capabilities.
• Experience contributing to release management processes and production installs.
• A clear understanding of impact to a firm’s reputation if they are flagged by blacklisting groups.
• Advanced HTML and CSS coding experience, specifically in Email.
• Excellent communication skills required.
• Curious and intellectually honest. Dedication to continuous growth, development, and improvement.
• Customer first mentality.
• Comfortable leading and influencing through ambiguity and without authority.
• Strong attention to detail and methodical thinking.
• Entrepreneurial and agile mentality, with a bias towards action.
• Strong project management, time management, and organization skills with a proven ability to successfully plan, manage and (re)prioritize multiple complex projects, programs and campaigns simultaneously and foresee/mitigate potential risks.
• Process and detail-oriented thinker who provides clear direction and maintains clear communication with others about the work and results.
• Adept at building relationships across all management levels in a highly matrixed environment, leading and collaborating on cross-functional teams, and influencing direction where there isn’t explicit authority. Act as primary liaison between internal business and tech teams to resolve various project and technology challenges.
• Able to lead by demonstrating and establishing clarity, effectively communicating, and reinforcing the value of collaboration in enhancing team’s performance.
• Ability to think strategically and assess strategy and requirements while implementing tactically on multiple major initiatives simultaneously.
• Excellent analytical, creative, and oral/written communication/presentation skills.
• Excellent judgment and problem solving.
• Demonstrated ability to self-learn and self-direct.

Nice To Haves

• Email service platform provider (ESP) knowledge, systems, information technology a plus (specifically Salesforce Marketing Cloud, Salesforce Sales Cloud, Adobe Target).
• Experience with one or more of the following areas: digital production, MarTech, marketing, and/or creative highly desired.
• SQL Query experience is a plus.
• Passion for training and upskilling others.
• May be responsible for managing a small team of individual contributors; may have input to or be responsible for performance management activities.

Responsibilities

• Execute email campaigns utilizing email marketing best practices to create and code interactive experiences to support business initiatives.
• Build, edit, deploy emails, and code logic branching using Salesforce Marketing Cloud (SFMC) on their Content Builder and AMPscripting platforms as well as their Journey Builder capability.
• Collaborate with technology teams to onboard new email capabilities and requirements on Salesforce Marketing Cloud (SFMC).
• Lead and/or support cross-organizational projects as a subject matter expert for email channel, including but not limited to: template specifications, technical design, channel best practice, executional process and principles, data feed analysis, and platform capabilities.
• Learn the existing email documentation, procedures and interactions with the goal to streamline and simplify these processes.
• Provide guidance and lead training to enable other team members to meet/exceed expectations.
• Track, triage, and solve issues in real-time.
• Continuously develop and improve process/infrastructure within a constantly evolving team.

Benefits

• Comprehensive health care coverage and emotional well-being support
• Market-leading retirement
• Generous paid time off and parental leave
• Charitable giving employee match program
• Educational assistance including student loan repayment, tuition reimbursement, and learning resources to develop your career.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed