Senior Director, Strategy - Brand & Creative

MonksLos Angeles, CA
Hybrid

About The Position

As a Senior Director, Strategy – Brand & Creative, you'll lead our Brand Strategy discipline within this team. We're looking for someone who is passionate about building breakthrough brands, developing bold strategic thinking, and creating impactful work that moves businesses and culture forward. This role involves leading brand strategy for global brands, making major decisions, and understanding the difference between brand truth and brand claim. The ideal candidate will build brand strategy that translates into integrated campaigns, digital experiences, product launches, and customer touchpoints, and is excited by the opportunity to build and grow a modern Brand Strategy practice within a highly collaborative, AI-forward agency.

Requirements

  • 12+ years in Brand Planning or Creative Strategy at a top agency.
  • At least 3 years in a senior leadership role.
  • Experience working on major global brands and campaigns with real stakes.
  • Experience building brand strategy that translates into integrated campaigns, digital experiences, product launches, and customer touchpoints.
  • Direct experience on high-profile, high-stakes campaigns: Super Bowl, Olympics, global product launches, or equivalent.
  • Ability to build a global brand platform, not just a campaign.
  • Ability to take complex data and research and turn it into a simple, compelling idea.
  • Experience partnering closely with Executive Creative Directors.
  • Experience winning new business and leading strategic portions of pitches and executive client presentations.
  • A track record of building and leading high-performing strategy teams.
  • Empathetic leadership skills.
  • Genuine curiosity about AI as a creative and strategic tool.

Nice To Haves

  • You've been in the room when major decisions are made and know how to earn your seat there.
  • You care more about the work being great than being right.
  • You know the difference between a brand truth and a brand claim—and can teach others.
  • You've built brand strategy that doesn't stop at the brief.
  • You're excited by the opportunity to build and grow a modern Brand Strategy practice—not simply inherit one.
  • You can command a room, sell a brave idea to a skeptical stakeholder, and always articulate the "why" behind the work.

Responsibilities

  • Lead development of foundational brand strategy, architecture, and positioning for this industry-defining tech giant across its full product portfolio.
  • Ensure the brand stays consistent, clear and relevant across global markets.
  • Drive the strategic vision for highly-visible campaigns (e.g. Super Bowl spots, Olympics moments, global product launches, major repositionings).
  • Be the right hand to our Group Creative Directors, writing provocative and inspiring briefs and staying engaged through the creative process.
  • Keep a genuine pulse on where culture is moving and bring that fluency into the work.
  • Manage and mentor a team of brand strategists, fostering an environment of rigorous thinking, creative ambition, collaboration, and curiosity.
  • Establish best practices, elevate the discipline, and contribute to building a world-class strategy organization.
  • Build trusted relationships with senior marketing leaders, facilitate strategic conversations, and influence key business decisions.
  • Partner with Client Leadership and Creative teams to identify new opportunities, support proactive thinking, and lead strategic components of new business pitches.
  • Work closely with media, data, and AI teams to ensure the brand platform translates into a full-funnel consumer experience.

Benefits

  • Comprehensive benefits package
  • Opportunities for professional growth
  • Excellent, full coverage medical, dental, and vision insurance
  • Generous PTO
  • 15 company-wide holidays
  • 401k with company contribution
  • Paid parental leave
  • Work-life balance with an emphasis on personal well-being
  • Career growth in a disruptor space & entrepreneurial opportunities within the Monks network
  • A globally diverse & inclusive culture with employee resource groups
  • Authentic commitment to DEI efforts and sustainable growth
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