Senior Director of Product Marketing, Finance Solutions

Workiva Inc.Denver, CO
23h$185,000 - $296,000

About The Position

At Workiva, we’re redefining how the world’s leading organizations meet the demands of financial and regulatory reporting in an AI-driven era. We’re looking for a visionary, enterprise-grade product marketing leader to own and elevate the global go-to-market strategy for our Finance Solutions portfolio—our largest and most strategic business. As Senior Director of Product Marketing, Finance Solutions, you will sit at the center of product innovation, market strategy, and revenue growth. You’ll define how we win: translating platform capabilities into compelling market narratives, aligning senior stakeholders across the business, and driving measurable commercial impact at scale. This is more than a leadership role, it’s an opportunity to shape an emerging category at the intersection of finance, regulation, and AI, while building and leading a world-class team.

Requirements

  • Leadership: 12+ years in product marketing, including 5+ years leading high-performing teams
  • Bachelor’s Degree in marketing or related field
  • Strategic Depth: Proven expertise in enterprise B2B SaaS go-to-market strategy, positioning, and messaging
  • Storytelling: Ability to translate complex, technical innovation, specifically AI, into compelling, differentiated value
  • Revenue Mindset: Demonstrated success driving measurable business outcomes through GTM strategy and sales enablement
  • Executive Presence: Exceptional communicator with the ability to influence senior stakeholders and align cross-functional leaders
  • Customer Obsession: Deep understanding of enterprise buyers and the ability to turn insight into competitive advantage

Responsibilities

  • Define and Own the Market Narrative
  • Lead and Scale a High-Impact Team
  • Drive Go-to-Market Excellence
  • Be the Voice of the Market

Benefits

  • A discretionary bonus typically paid annually
  • Restricted Stock Units granted at time of hire
  • 401(k) match and comprehensive employee benefits package
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