Senior Director of Product, Creative

InnovidNew York, NY
$200,000 - $230,000

About The Position

Innovid is the leading independent omnichannel ad tech platform, empowering marketers to create, deliver, measure, and optimize ad-supported experiences that people love. In 2025, Innovid and Flashtalking merged to create a transparent, scalable alternative to big-tech, walled-gardens, and point solutions across CTV, digital, linear, and social channels. As part of Mediaocean, Innovid is tied into the industry’s core ad infrastructure for omnichannel planning, buying, and billing. We are proud to lead the industry with our innovation, intelligence, and independence as the company best-suited to power the future of advertising. We are looking for a Senior Director of Product, Creative to serve as a principal strategic architect and individual contributor driving the next evolution of Innovid’s unified CTV, creative, and ad serving ecosystem. In this high-impact role, you will hold end-to-end strategy, roadmap, and execution accountability for our enterprise platform portfolio. You will leverage your deep technical expertise and industry authority to drive cross-functional alignment across engineering, design, commercial leaders, and C-suite executives, while serving as a trusted partner to top-tier brands, agencies, and streaming platforms.

Requirements

  • 7+ years in Product Management within AdTech, enterprise SaaS, or digital media, with a track record of driving large-scale platform products as a principal individual contributor.
  • Deep mastery of the CTV/OTT ecosystem, dynamic creative optimization (DCO), programmatic ad serving, data-driven decisioning, and ad tech measurement integrations.
  • Strong technical foundation (Computer Science, Engineering, or equivalent background preferred) with direct experience building robust APIs, SDKs, and developer-facing platform solutions.
  • History of shipping complex, high-throughput platform capabilities from concept to market impact in fast-moving environments.
  • Exceptional ability to align senior stakeholders, engineering leads, and cross-functional teams around a unified product vision without direct managerial authority.
  • Superior storytelling skills to clearly present complex technical concepts to C-suite executives, strategic partners, and external industry audiences.

Nice To Haves

  • Creative Authoring & Personalization Tools: Strategic vision and product execution for automated creative assembly and dynamic, personalized ad experiences at scale across CTV and digital channels.
  • Data Ingestion & Signal Decisioning: High-throughput API frameworks and signal engines that ingest 3rd-party data to power real-time decisioning models (geo, weather, audience, contextual).
  • Algorithmic Optimization & Simulation: Intelligent optimization engines (ML/AI) designed to maximize performance against campaign outcomes, alongside simulation models for real-world ad-serving conditions.
  • Ecosystem & Partner SDKs: Strategic distribution technologies, publisher-side SDKs, and platform integrations with major OTT and CTV providers.

Responsibilities

  • Define, operationalize, and drive the multi-year platform vision and product roadmap in line with the "new Innovid"—unifying creative, ad serving, and measurement.
  • Lead products through the full lifecycle—from initial market sizing and discovery to continuous iteration—acting as the primary product authority for your domain.
  • Drive organizational alignment by partnering closely with engineering, design, product marketing, and revenue teams to execute complex platform initiatives.
  • Translate complex technology capabilities into strategic narratives for executive leadership, enterprise clients, and ecosystem partners (CTV OEMs, DSPs, SSPs).
  • Partner with Product Marketing and Sales to launch scalable products, foster strategic integrations, and drive platform adoption across key markets.
  • Establish rigorous KPI frameworks, usage analytics, and ROI models to evaluate platform health and prioritize product investments.

Benefits

  • Open Paid Time Off (PTO)
  • Flexible schedule
  • Company holidays
  • Paid parental leave
  • Competitive salary
  • Full benefits package
  • Referral bonuses
  • Recognition awards
  • 401(k) with company match
  • Company HSA contribution up to $2,400
  • Medical/Dental/Vision/Pharmacy
  • Health Savings Account (HSA)/Flexible Spending Account (FSA)
  • Mental health support
  • Life & Disability insurance
  • Family planning & fertility benefits
  • Pet insurance
  • Legal & ID theft protection
  • Retirement planning
  • Medicare assistance
  • Employee Assistance Program (EAP)
  • Up to 100% company paid annual subscriptions to Peloton, Maven Clinic, BetterUp Care, Walkingspree, Bikeshare (Divvy in Chicago/Citibike in New York), Wellness Seminars (physical, mental, financial, social)
  • Opportunities to compete in companywide health challenges with prizes
  • Professional development with a dedicated Talent Development team
  • Employee Resource Groups (ERGs)
  • Philanthropy & awareness programs
  • Mentorship programs
  • In-office and virtual events & celebrations
  • Various volunteer & donation opportunities
  • Innovative and collaborative work environment
  • Offices in major cities around the world
  • Unlimited snacks
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