Senior Director of Marketing

PortPro • Los Angeles, CA

3d

About The Position

PortPro is an AI-led operating system built for drayage, powering trucking companies that move containers in and out of America's ports. As a hypergrowth SaaS company, PortPro is seeking a marketing leader to transition from category awareness to category leadership. This role requires someone who enjoys hands-on work, building strategies while executing them, and translating a versatile product into effective messaging.

Requirements

• Proven progression from individual contributor to manager to leader, with a resume demonstrating this growth.
• Experience in startups or lean teams (seed through Series B/C) with a hands-on approach to marketing tasks.
• Consistent marketing career thread, ideally weighted toward product marketing and demand generation.
• Experience leading product launches, building ICP and persona work, and crafting messaging that improves win rates.
• Experience owning a full funnel number (MQLs, SQLs, pipeline, or sourced revenue) and achieving targets.
• Excellent writing and storytelling skills, capable of simplifying complex concepts.
• Data-driven approach, focusing on metrics tied to revenue.
• Familiarity with modern AI tools for marketing.
• Experience marketing to operators of physical businesses is a plus.

Nice To Haves

• Experience marketing into trucking, logistics, drayage, freight forwarding, or 3PL audiences.
• Background at an AI-first or AI-pro B2B SaaS company.
• Familiarity with HubSpot, Salesforce, and the next-gen B2B marketing stack.
• Hands-on experience with ABM motions for SMB and mid-market accounts.

Responsibilities

• Own and execute PortPro’s end-to-end marketing strategy across product marketing, demand generation, content, brand, and field/event marketing.
• Lead product marketing, including positioning, messaging, launches, sales enablement, competitive intelligence, and customer storytelling.
• Drive demand generation programs (paid, SEO, lifecycle, ABM, partner, and event-led) to produce qualified pipeline and measurable revenue impact.
• Partner with Sales to build a feedback loop on ICP, message-market fit, conversion rates, and pipeline velocity.
• Translate a technical, AI-enhanced platform into clear, compelling stories for drayage operators.
• Build, run, and report on a marketing budget, tracking metrics like CAC, payback, pipeline coverage, and source-of-pipeline.
• Hire and coach a small, high-leverage team over time, starting with hands-on execution.
• Represent PortPro at industry events, webinars, and customer conversations as a voice of the brand.

Benefits

• Opportunity to build out the marketing function as the company scales.
• Work in a no-drama, no-ego environment with smart, kind, hardworking people.
• Surrounded by colleagues who inspire you to bring your best self to work.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed