Senior Director of Marketing

Kranz Consulting•San Francisco, CA

About The Position

We're partnering with one of our clients to hire a Senior Director of Marketing. This role will be focused on building and leading the marketing function from the ground up, reporting directly to the CEO of this real-time data infrastructure company. You'll set strategy and brand direction for the company while staying hands-on with the campaigns and content that need senior-level judgment. You'll manage a small team — directing their priorities while personally driving the initiatives that matter most. This role suits someone who has led marketing at a growing technical company, is comfortable without a large team beneath them, and moves easily between strategy and execution.

Requirements

8+ years of marketing experience, with at least 3-5 years in a senior leadership role (Director or above) at a B2B or technical company
Proven ability to operate as both a strategic leader and an individual contributor — comfortable being hands-on when needed
Experience managing marketing operations, campaigns, and/or events, either directly or through a small team
Strong written and verbal communication skills; able to translate technical concepts into compelling narratives
Experience partnering closely with executive leadership (CEO, CTO, or equivalent)
Comfort operating in a fast-moving, resource-lean environment where you're building process as you go
Demand generation experience, with a track record of building or running campaigns that drive pipeline

Nice To Haves

Experience marketing to both developer and enterprise buyer audiences
Background in product marketing or brand strategy
Experience scaling a marketing team from a small base
Familiarity with the data infrastructure, streaming, or open-source developer tools space is a strong plus

Responsibilities

Own marketing strategy and brand positioning, aligned to company-wide revenue and growth goals
Define messaging for a technical, developer-and-enterprise audience, and represent the brand voice in external materials like the website, sales enablement, and thought leadership
Personally lead high-priority campaigns, content, and launches that require senior ownership
Set direction and priorities for the events contractor and Marketing Operations team member, coaching them on strategy while they handle execution
Partner cross-functionally with Sales, Product, and Engineering to align launches and messaging with the roadmap
Serve as the senior marketing voice in leadership conversations with the CEO, CTO, and Head of Finance/RevOps
Own the marketing budget, vendor relationships, and team KPIs, and build out process as the function matures