Senior Director, Marketing Operations

Fireblocks

2d•$154,000 - $230,000•Remote

About The Position

Fireblocks is seeking an innovative and hands-on leader to evolve and expand its marketing operations strategy, supporting global go-to-market motions. The role is responsible for performance accountability, efficient investment, and developing the technology stack, processes, forecasting, and reporting to support these efforts. The ideal candidate will define a vision and strategy for marketing operations that enables scalable growth and data-based decisions, refine the technology stack, partner with data and analytics teams for accurate reporting, and ensure operational processes are designed, documented, understood, and followed globally. This role also involves developing a strong, multi-faceted operational team that drives efficiency, agility, and excellence across marketing.

Requirements

8+ years experience B2B SaaS marketing operations.
3+ years of management experience and a strong presence in leadership forums.
Entrepreneurial-minded with natural high sense of urgency and comfort in high speed environments.
Willingness to roll your sleeves up, be hands-on and lead by example.
Excellent communicator who can drive consensus and articulate recommendations to cross functional partners.
Proven experience with operational strategy design and cross-functional change management.
Demonstrated experience designing an innovative marketing technology stack.
Exceptional planning, organizational and project management skills.

Responsibilities

Defining a vision and strategy for marketing operations that enables scalable growth and data-based decisions across the team.
Refining the technology stack, including evaluation, selection, implementation, and customization of both existing and new tooling.
Partnering with Fireblocks’ data and analytics team to ensure accurate and actionable reporting on customer lifetime value, customer acquisition costs and ROI.
Regularly informing stakeholders across marketing, sales, and finance of insights on marketing performance to ensure cross-functional alignment on the best possible data-driven marketing strategy.
Tracking and reporting the entire GTM funnel and marketing’s impact on it including volume, velocity, conversion stage-to-stage, and average value.
Ensuring operational processes are designed, documented, understood, and followed globally.
Develop a strong multi-faceted operational team that drives efficiency, agility, and excellence across marking.