Sr. Director, Marketing and Communications

Clarity Innovations • Herndon, VA

1d

About The Position

The Senior Director of Marketing and Communications will lead Clarity’s marketing and communications strategy to strengthen the company’s brand, support business growth, and connect employees to its mission and direction. Working with executive leadership, business development, technical leaders, and corporate teams, this role translates Clarity’s strategy and technical capabilities into compelling messaging, targeted campaigns, and effective communications for customers, partners, and employees. The position calls for a strategic leader with a hands-on approach, strong writing and creative skills, and the operational discipline to set priorities and execute in a fast-paced, mission-focused environment.

The role oversees brand positioning and messaging, external and executive communications, the corporate website and digital content strategy, integrated campaigns, and conference and event marketing. It also partners with technical and business leaders to develop marketable offerings, value propositions, use cases, case studies, and sales-enablement materials, while equipping business development and capture teams for customer engagement.

The Senior Director also develops internal communications that connect employees to company priorities, leadership decisions, and business progress; supports leadership communications and organizational announcements; and partners with HR on employee engagement, employer branding, recruiting communications, and cultural initiatives.

Requirements

• 10 or more years of progressive experience in marketing, corporate communications, public relations, or a related field.
• At least four years leading a marketing or communications function, team, or significant cross-functional program.
• Exceptional writing, editing, presentation, and executive communications skills.
• Ability to translate complex technical subjects into clear messages tailored to different audiences.
• Experience managing integrated campaigns, digital channels, content development, and events.
• Strong project management skills, sound judgment, and ability to prioritize competing demands.
• Experience managing budgets, vendors, and marketing consultants.
• Bachelor’s degree in marketing, communications, journalism, business, or a related field, or equivalent relevant experience.

Nice To Haves

• Experience in federal technology, government contracting, defense, intelligence, cybersecurity, or related mission markets.
• Experience marketing technical products, software platforms, or emerging technologies.
• Familiarity with federal business development, capture, and procurement cycles.
• Experience supporting acquisition integration and organizational change communications.
• Experience building or maturing a marketing function within a growing company.
• Experience using AI tools to support marketing efforts.

Responsibilities

• Maintain a unified brand position, voice, and messaging framework across Clarity’s businesses, products, and communications channels.
• Translate Clarity’s strategy, mission expertise, and technical capabilities into clear, differentiated messaging supported by credible proof points.
• Lead external communications, including corporate announcements, executive visibility, thought leadership, and social media.
• Own the corporate website and digital content strategy, ensuring content is current, compelling, and aligned with business objectives.
• Develop integrated campaigns supporting growth opportunities, customer segments, and mission priorities.
• Lead conference and event marketing, including messaging, booth experiences, demonstrations, outreach materials, and follow-up campaigns.
• Partner with technical and business leaders to turn products and capabilities into clear, differentiated, sellable offerings.
• Develop value propositions, audience-specific messaging, use cases, case studies, and sales-enablement materials.
• Equip business development and capture teams with relevant messaging and materials for customer engagement.
• Develop and manage an internal communications strategy that connects employees to company priorities, leadership decisions, and business progress.
• Support executive communications, including town halls, leadership messages, presentations, and organizational announcements.
• Partner with HR on employee engagement, employer branding, recruiting communications, and cultural initiatives.

Benefits

• Performance-based bonuses.
• Medical, dental, and vision coverage.
• 401(k) plan with company match.
• Substantial paid time off and holidays.
• Flexible work arrangements where possible.
• Income protection benefits.
• Resources supporting professional growth and well-being.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior