Senior Director, Innovation Product Manager

The Coca-Cola Company • Atlanta, GA

1d • $217,400 - $245,300

About The Position

The Senior Director, Innovation Product Manager identifies, incubates, and scales digital product opportunities that advance The Coca-Cola Company’s digital transformation. Working across business strategy, emerging technology, data, and artificial intelligence, this leader drives discovery and development of innovative products that create enterprise capabilities, increase productivity, enable growth, and transform how work is done across the Coca-Cola system.

The role leads Product Owners and Business Analysis leaders responsible for discovery, experimentation, opportunity assessment, and early-stage product development. It connects business challenges with future digital solutions, ensuring innovation investments are grounded in business value, aligned with enterprise priorities, and able to scale across Functions, Operating Units, and bottling partners. The role also develops a disciplined innovation engine to identify and accelerate high-value opportunities across the Digital Product & Engineering organization.

The position is based in Atlanta, United States, with 0%–25% travel and no relocation provided. The salary range is $217,400–$245,300 USD. The role has a 50% annual incentive reference value and a 20% long-term incentive reference value. A full range of medical, financial, and/or other benefits is offered depending on the position. The company will not sponsor employment-based visas; applicants must already be authorized to work full-time in the United States without requiring company sponsorship.

Requirements

• Bachelor’s degree in Business, Technology, Computer Science, Engineering, Information Systems, Data Analytics, or a related field.
• 12+ years of experience in product management, innovation management, digital transformation, technology strategy, consulting, or related disciplines.
• 8+ years leading digital product teams, innovation organizations, or enterprise technology initiatives within large global organizations.
• Proven experience identifying, evaluating, and scaling innovative digital products, platforms, or business capabilities that delivered measurable business value.
• Demonstrated success leading product discovery, experimentation, opportunity assessment, business case development, and value realization.
• Strong understanding of modern product management disciplines, product operating models, agile methodologies, and digital product development practices.
• Strong business acumen and ability to connect enterprise priorities, customer needs, operational challenges, and technology investments.
• Experience leading teams responsible for product ownership, innovation delivery, business analysis, or strategic capability development.
• Demonstrated ability to develop investment strategies, innovation portfolios, and funding recommendations for enterprise initiatives.
• Strong analytical, critical-thinking, and problem-solving capabilities, including effectiveness in ambiguous environments.
• Experience influencing executive stakeholders and building alignment across highly matrixed organizations.
• Knowledge of enterprise technology ecosystems, cloud platforms, data architectures, digital platforms, and AI governance principles.
• Strong communication, storytelling, facilitation, and stakeholder engagement capabilities.
• Digital and AI fluency, including the ability to evaluate technology opportunities, risks, adoption implications, and enterprise value drivers.
• Passion for innovation, experimentation, continuous learning, and building inclusive, high-performing teams.
• Must be currently authorized to work full-time in the United States and must not require The Coca-Cola Company’s sponsorship to continue working legally in the United States.

Nice To Haves

• Master’s degree preferred.
• Experience leveraging advanced analytics, automation, machine learning, generative artificial intelligence, and emerging technologies to solve business challenges.

Responsibilities

• Define and lead enterprise innovation product strategy to support growth, productivity, and operational excellence.
• Build and manage a portfolio of innovation initiatives involving emerging technologies, advanced analytics, automation, artificial intelligence, and intelligent enterprise solutions.
• Lead discovery to identify unmet business needs, market opportunities, and transformational use cases across the Coca-Cola system.
• Partner with senior business leaders, Digital Product & Engineering teams, Operating Units, and bottling partners to evaluate and prioritize opportunities.
• Direct business cases, value assessments, investment recommendations, and innovation roadmaps for enterprise decision-making.
• Lead experiments, proofs of concept, pilots, and minimum viable products to validate hypotheses and business value.
• Guide Product Owners and Business Analysis leaders in translating business challenges into scalable product concepts, requirements, and solution strategies.
• Establish innovation governance frameworks that balance experimentation, speed, investment discipline, and value realization.
• Drive integration of AI, machine learning, automation, and data-driven capabilities into future products and business processes.
• Collaborate with Engineering, Architecture, Data & AI, Cybersecurity, and Platform teams to align initiatives with enterprise standards and scalability requirements.
• Create repeatable frameworks that accelerate the transition from idea to scalable enterprise product.
• Define and monitor innovation performance metrics, value realization measures, adoption indicators, and portfolio outcomes.
• Identify and mitigate risks involving emerging technologies, enterprise adoption, scalability, and business readiness.
• Foster innovation, experimentation, curiosity, and continuous learning across product and business teams.
• Influence enterprise digital strategy by providing insights into emerging technologies, innovation trends, future capabilities, and business transformation opportunities.

Benefits

• A full range of medical, financial, and/or other benefits is offered, dependent on the position.
• Annual incentive reference value of 50%.
• Long-term incentive reference value of 20%.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior