Senior Director, Global Sales

onefinestay•Denver, CO

3d•Remote

About The Position

onefinestay is seeking an accomplished sales leader with a passion for luxury travel, a strong commercial mindset, and a proven ability to develop markets and deliver revenue growth. This senior commercial position is responsible for developing and executing sales strategies that drive revenue growth, strengthen strategic partnerships, expand brand presence, and support the continued development of our B2B sales organization across onefinestay’s portfolio of luxury private homes and branded residences. With ownership of the West Coast and LATAM markets, this role will identify new commercial opportunities, cultivate high-value relationships, and influence business growth across luxury leisure, travel advisors, consortia, corporate, and entertainment segments. In addition to owning a significant regional sales portfolio, the Senior Director will provide leadership and direction to the Partners Team, helping to establish priorities, develop commercial strategies, strengthen partner relationships, and ensure the team is aligned with broader onefinestay sales objectives. This includes coaching and developing team members, establishing clear expectations and accountability, and creating a collaborative approach to partner development and revenue generation. The ideal candidate brings a strategic sales mindset, deep industry relationships, and the entrepreneurial drive to build market opportunities from the ground up. This role requires a combination of commercial leadership, relationship expertise, and hands-on execution to deliver measurable results while representing onefinestay as a leader in luxury private hospitality.

Requirements

Strong understanding of the luxury leisure, travel advisor, consortia, entertainment, corporate, and/or lifestyle sectors within the assigned territories.
10+ years of experience within the luxury hospitality, travel, or lifestyle sector, with global sales, regional sales, or partnership representation experience preferred.
Proven track record of driving revenue growth and achieving or exceeding sales goals through strong execution, strategic thinking, relationship management, and a results-oriented mindset.
Demonstrated experience leading, coaching, and developing sales or partnerships professionals, with the ability to motivate a team and hold individuals accountable for performance.
Proven experience independently managing a significant territory, market, portfolio, or partner base with accountability for revenue growth and commercial results.
Established network of senior-level relationships within luxury travel advisors, consortia, entertainment, corporate, or lifestyle sectors.
Demonstrated ability to create and execute market development strategies, identify whitespace opportunities, and convert relationships into measurable business outcomes.
Demonstrated ability to translate broader commercial strategy into clear priorities and actionable direction for a sales or partnerships team.
Strong commercial and analytical mindset, with the ability to use performance data, pipeline reporting, and market intelligence to inform decisions and prioritize activity.
Exceptional communication, presentation, networking, and relationship-building skills, with polished phone and video meeting etiquette and the ability to manage multiple priorities effectively.
Experience representing a luxury brand with confidence and credibility among high-value clients and partners.
Proficiency with G-Suite, Salesforce, LinkedIn, and other sales prospecting and CRM platforms.
Ability to maintain a productive and professional remote/home office work environment.
Fluency in English required.
Bachelor’s degree from an accredited college, university, or hospitality school preferred.

Nice To Haves

Experience within the luxury hospitality, lifestyle travel, villa, or branded residence sectors.
Previous on-property operational or sales experience.
Experience with multi-property or global sales responsibility.
Experience leading a geographically dispersed sales or partnerships team.
Experience managing strategic partnerships with travel advisors, consortia, luxury travel networks, or other high-value distribution partners.
Additional language proficiency.

Responsibilities

Own and strategically grow relationships with key luxury leisure, travel industry, entertainment, corporate, and lifestyle partners to maximize regional revenue opportunities.
Define and lead regional sales strategies aligned with onefinestay’s global commercial objectives, identifying growth opportunities and prioritizing initiatives that drive revenue impact.
Approach the market with a highly proactive sales mindset, consistently identifying new business opportunities while strategically nurturing and expanding existing client relationships.
Maintain a strong presence within the West Coast and LATAM luxury travel communities through regular client engagement, networking, sales calls, industry events, and market visits.
Organise and attend industry events, sales missions, trade shows, networking functions, and familiarisation trips to increase brand awareness, strengthen partnerships, and drive revenue for onefinestay.
Engage in direct sales activities with key accounts across all relevant market segments, including luxury leisure, consortia, entertainment, corporate, and group business.
Leverage CRM platforms and sales tools to develop and execute a comprehensive prospecting and account management strategy for the region.
Generate and manage sales opportunities while accurately tracking lead activity, account development, and client engagement within Salesforce to maintain a robust and effective client database.
Provide market intelligence, commercial insights, and strategic recommendations to influence broader sales and business decisions.
Demonstrate creativity, entrepreneurial thinking, and strong business acumen to deliver measurable sales results and uncover innovative revenue opportunities.
Provide day-to-day commercial leadership, direction, and support to the Partners Team, ensuring priorities and activities are aligned with onefinestay’s broader sales strategy and business objectives.
Establish clear expectations, goals, and priorities for the Partners Team and maintain accountability for performance against agreed commercial objectives.
Coach, mentor, and develop team members, helping them strengthen their sales approach, partner relationships, commercial acumen, and overall effectiveness.
Work closely with team members to identify opportunities within existing partner accounts, develop new relationships, and convert partnership activity into measurable revenue.
Support the team in developing and executing strategic account plans for key partners, with a focus on long-term relationship development, increased share of wallet, and incremental revenue opportunities.
Regularly review pipeline activity, account development, partner engagement, and revenue performance to identify opportunities, challenges, and areas requiring additional focus.
Foster a collaborative, supportive, and commercially focused team environment, encouraging the sharing of market intelligence, relationships, ideas, and best practices.
Serve as a senior escalation point for complex partner opportunities, relationship challenges, or commercially significant accounts when additional leadership involvement is required.
Ensure the Partners Team maintains strong communication and collaboration with Reservations, Marketing, Operations, Revenue, and other relevant teams to create a seamless partner experience and maximize conversion.
Identify opportunities to improve partner processes, tools, reporting, and ways of working, and work with relevant stakeholders to implement improvements.
Represent the voice of the Partners Team in broader commercial discussions, bringing forward market feedback, partner needs, competitive insights, and growth opportunities.
Support recruitment, onboarding, training, and integration of new Partners Team members as needed.
Recognize and celebrate team achievements while addressing performance concerns directly and constructively.
Collaborate closely with regional and global colleagues as a supportive and engaged team member, including assisting with onboarding and integration of new team members when needed.
Build strong working relationships across Sales, Reservations, Marketing, Operations, Revenue, and other internal teams to ensure effective handover and follow-through on partner and client opportunities.
Represent onefinestay with professionalism, polish, and integrity in all internal and external interactions.
Maintain flexibility to travel extensively and work varied schedules in support of business needs and client engagement opportunities.
Support additional strategic initiatives and special projects as directed by senior commercial leadership.