Senior Director, Branded Foodservice

CAMPBELL OIL COMPANY INC•Elizabethtown, NC

3d•Hybrid

About The Position

The Senior Director of Branded Foodservice is responsible for leading the performance, execution, compliance, training, and growth of all branded foodservice programs at Minuteman Food Marts Branded Food platforms – Arby’s, Biggby’s, Little Caesars, Sonic, and any future branded or franchise foodservice concepts. This is a field-driven leadership role. The Senior Director of Branded Foodservice is accountable for ensuring every branded foodservice location meets brand standards, franchise requirements, and company execution expectations — at every store, on every visit, at every inspection. This role is not simply a support position. The Director of Branded Foodservice owns branded foodservice execution and results in partnership with Operations, Category Management, Marketing, Safety, HR, and store leadership. This is not a 9-to-5 role. The Director of Branded Foodservice must be available to support the needs of the business, including store visits, franchise inspections, new program launches, training rollouts, franchisor audits, operational issues, and urgent performance needs.

Requirements

High school diploma or equivalent.
Minimum of 8 years of multi-unit foodservice, QSR, restaurant, convenience store, retail food, or related operational leadership experience.
Strong understanding of foodservice operations, store execution, training, food safety, inventory control, sales growth, and margin management.
Proven ability to lead through influence across Operations, Store Managers, District Leaders, vendors, and cross-functional partners.
Experience using financial reports, sales reports, inventory reports, waste reports, and KPI dashboards to identify issues and drive action.
Strong communication skills with the ability to give clear direction, direct feedback, and practical coaching.
Ability to work in the field, visit stores regularly, inspect execution, and follow up until issues are resolved.
Strong Microsoft Office skills, including Outlook, Word, Excel, and reporting tools.

Nice To Haves

College degree preferred.
Experience with franchise or branded foodservice locations strongly preferred.
Experience working with franchisor standards, franchise inspections, franchise training requirements, brand compliance, and corrective action plans preferred.
Experience in convenience store foodservice, QSR, commissary, dispensed beverage, or prepared food programs preferred.

Responsibilities

Own the performance and execution of all branded foodservice programs across the Minuteman Food Mart portfolio.
Serve as the company’s primary point of contact and subject matter expert for all franchisor relationships, brand standards, franchise agreements, and compliance requirements.
Build and maintain a structured, disciplined branded foodservice operating model, including production routines, prep standards, holding standards, food safety expectations, inventory processes, and franchise-required execution checklists.
Drive branded foodservice sales, gross margin, waste control, inventory accuracy, product quality, supply chain execution, customer experience, and operational consistency across all branded locations.
Partner with Operations to ensure store teams understand franchise expectations, execute branded programs properly, and deploy labor according to brand and company standards.
Hold District, Food Leaders, foodservice teams, and other business partners accountable for executing branded foodservice programs according to franchisor and company standards.
Monitor daily, weekly, monthly, and annual branded foodservice performance against established KPIs and franchise benchmarks.
Conduct regular store visits to inspect branded program execution, food quality, cleanliness, safety, merchandising, production levels, signage, equipment condition, and franchise compliance.
Lead corrective action on underperforming branded locations with clear owners, deadlines, follow-up expectations, and measurable improvement targets.
Lead training, rollout, and ongoing reinforcement for all branded foodservice programs, including franchise-required training curricula and certifications.
Ensure all branded foodservice locations meet franchisor brand standards, inspection requirements, training certifications, operational requirements, and food safety standards at all times.
Manage new branded program launches and refranchising activity from planning through execution, including training, equipment readiness, store communication, launch standards, and post-launch follow-up.
Lead or support branded food service-related remodels, new builds, equipment upgrades, technology rollouts, and operational improvement projects.
Partner with Marketing on branded foodservice promotions, local store marketing, customer communication, in-store merchandising, and new program launches.
Serve as a key point of contact for regulatory agencies, including Health Departments, and ensure all branded locations comply with applicable federal, state, and local foodservice laws, rules, and franchise requirements.
Mentor Foodservice Managers and field leaders so they can successfully lead branded foodservice execution in their locations.
Help build a culture of ownership, urgency, accountability, cleanliness, safety, and pride in branded foodservice execution.
Perform other duties as assigned based on the needs of the business.