Senior Digital Content & Social Lead (Contractor)

Courier Newsroom
•$100 - $125•Remote

About The Position

Courier Newsroom is seeking an independent Digital Content + Social Consultant to manage the end-to-end digital presence for Keep Her Wild, a brand focused on wild horse preservation, humane treatment of equines and animals, public lands stewardship, and women's empowerment. The consulting engagement is expected to run from November 2026 through February 2027, with the possibility of extension. The rate is $100–$125 per hour for approximately 20–25 hours per week. The consultant will work autonomously as both a creative strategist and full-stack executor, taking ideas from concept through final published assets. Work includes short-form video production, graphic design, social publishing and channel strategy, and editorial copywriting. The consultant determines the methods, tools, schedule, and location used to perform the services. Services are provided under a consulting agreement and statement of work and are compensated monthly upon receipt of an invoice. The consultant does not receive salary, wages, or employee benefits; sets their own hours and location; supplies their own equipment, software, and workspace; may work with other clients; and is responsible for their own taxes, insurance, and business expenses.

Requirements

  • At least 7 years of experience across short-form video production, graphic design, social publishing, and editorial copywriting for a mission-driven brand, media outlet, or agency.
  • Ability to manage projects autonomously from concept and scripting through video editing, graphic layout, and social posting without relying on a support team.
  • Hands-on fluency with short-form video tools such as CapCut, Canva Video, or Premiere Pro.
  • Fluency with visual design software such as Figma, Canva, or Adobe Illustrator/Photoshop.
  • Deep understanding of Instagram and TikTok algorithms, trending formats, interactive features, and content performance levers.
  • Strong short-form copywriting skills, including the ability to write quick-hook captions and informative policy explainers.
  • Strong alignment with wild horse preservation, humane treatment of equines and animals, public lands stewardship, and women’s empowerment.

Responsibilities

  • Conceptualize, edit, and optimize engaging short-form video for Reels and TikTok.
  • Create strong visual hooks, text-overlay hierarchies, and audio or voiceover choices suited to audience discovery.
  • Source, curate, and edit archival footage, historical imagery, and stock or rights-free media into narrative videos.
  • Design carousels, static graphics, digital action guides, story templates, and promotional assets.
  • Apply the brand’s visual identity consistently, including typography, colors, and grid layouts.
  • Develop the social content calendar and publish content daily across Instagram, TikTok, and emerging channels.
  • Monitor reach, profile-to-follow conversions, saves, shares, and link clicks; provide monthly performance reports and recommendations.
  • Write social captions, video text overlays, and calls to action.
  • Translate environmental policy, public lands issues, and equine welfare narratives into warm, direct, conversational prose.
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