Senior Digital Acquisition Manager

Mews

5d•$150,000 - $185,000•Hybrid

About The Position

The Digital Acquisition Manager drives pipeline and revenue growth through paid and organic performance channels, with Paid Search as a core lever. They own acquisition strategy end-to-end, from budget planning and forecasting to execution and optimization. The role is accountable for CAC, payback, and pipeline targets — not just traffic or leads. They design structured experimentation across ads, landing pages, targeting, and channel mix to continuously improve efficiency and scale. Working closely with Sales, Product, and RevOps, they ensure marketing investment translates into qualified opportunities and revenue. As a player–coach, they guide a team while staying hands-on in the channels that matter most.

Requirements

8+ years of experience in data-driven B2B SaaS marketing, with a demonstrated track record of driving efficient revenue and customer growth.
Hands-on expertise in Paid Search, with proven ability to scale and optimize the channel end-to-end (strategy, execution, experimentation, forecasting, and governance).
Proven success scaling multi-channel acquisition portfolios using structured experimentation and managing $5M+ budgets across paid acquisition/performance marketing.
Strong cross-functional experience partnering closely with Sales and Product teams to align priorities and deliver pipeline and self-serve growth.
Player–coach leadership style, able to operate at both strategic and executional levels while guiding team members and maintaining long-term focus.
Strong analytical and problem-solving skills, capable of diagnosing funnel issues, prioritizing opportunities, and applying data to decision-making.
Clear communicator, able to use structured narrative, insights, and data storytelling to influence senior stakeholders.
Highly organized and delivery-focused, able to manage multiple initiatives, dependencies, and deadlines in a fast-paced environment

Responsibilities

Lead the multi-channel acquisition strategy across paid and organic channels, with full end-to-end ownership of the paid search function, to deliver pipeline and self-serve growth targets.
Mentor and develop a team of paid and organic marketers and oversee external agency partners.
Own acquisition budget, forecasting, and channel performance governance to meet CAC payback and growth business targets.
Design an experimentation roadmap across creative, landing pages, targeting, and channel mix, increasing velocity and learning cycles.
Diagnose funnel performance, identify growth opportunities, and make data-driven investment decisions across channels, audiences, and regions.
Partner cross-functionally with Sales, Product, CRO, Creative, and Data teams to align priorities, support launches, and drive integrated performance programs.
Communicate acquisition insights, risks, trade-offs, and recommendations to senior stakeholders, enabling informed decision-making.

Benefits

Unlimited paid holiday
Participation in our company share program
Paid parental leave (6 months fully paid for primary caregivers, 2 months for secondary, available after one year of service)
An annual Learning budget of €300 (and more for high performers) to support your development
Monthly "EDGE" time to Explore, Develop, Grow, and Elevate yourself
A work from anywhere policy with flexibility to work abroad for a few weeks each year
Relocation options, available after one year
Flexible, hybrid working options
A home office setup budget to make your workspace your own and a monthly work-from-home allowance
Claude tokens, so you can automate workflows and build smarter, more efficient ways of working
Local benefits (vary by location, e.g., healthcare, retirement plans, team events, socials, and other perks)