Senior Designer

XDS•Los Angeles, CA
•$110,000 - $155,000•Onsite

About The Position

XDS is seeking a versatile, hands-on Senior Designer to shape how X-LAB presents itself across products, dealers, events, and digital channels. The role spans bicycle product graphics and color concepts, dealer and retail materials, event and merchandise design, social media, and broader brand design. The Senior Designer will take projects from early ideas through production, collaborating with U.S. and global teams and external partners. This position reports to the Head of Design, USA and is onsite in Santa Monica, California, five days a week. It is suited to a flexible, open-minded designer who can manage multiple priorities and is eager to learn and grow with a fast-moving performance bicycle brand. X-LAB is the in-house performance bicycle line by XDS, a vertically integrated bicycle manufacturer. Launched as a global consumer brand in April 2026, X-LAB offers bicycles across road, gravel, electric, city, hybrid, and fitness categories, with mountain bikes planned. The company aims to make great bikes more integrated, accessible, and better supported through independent shops and cycling communities. Success in the role includes delivering consistent, high-quality designs across dealer kits, events and merchandise, social media, brand materials, and bicycle graphics and color concepts; managing projects from brief through production while meeting timelines and providing accurate, production-ready files; and building strong working relationships with U.S. and global teammates and vendors through clear communication and adaptation to changing priorities.

Requirements

  • At least 5 years of professional design experience, supported by a strong portfolio.
  • Experience across multiple design areas, such as brand, graphic, retail, product, or marketing design.
  • Strong visual judgment and a deep understanding of typography, layout, color, and brand consistency.
  • Proficiency in Adobe Creative Cloud, especially Illustrator and Photoshop.
  • Comfort managing multiple projects and shifting priorities in a fast-moving environment.

Nice To Haves

  • A portfolio demonstrating versatility across brand, social media, retail, event, merchandise, or product design.
  • A proven affinity for multitasking.

Responsibilities

  • Contribute to bicycle product graphics and color-and-graphics concepts in collaboration with product and design teams.
  • Prepare clear, production-ready artwork and specifications for internal teams and external vendors.
  • Manage several projects simultaneously, keeping priorities, timelines, and details on track.
  • Share ideas, respond constructively to feedback, and help strengthen the X-LAB visual identity as the brand evolves.
  • Design dealer kits and retail materials, including signage, displays, decals, bike tags, and other point-of-sale assets.
  • Develop creative for events, merchandise, and dealer programs, and follow projects through samples, production, and delivery.
  • Create social media graphics, campaign assets, and reusable content templates.
  • Support brand design across digital, print, retail, and customer-facing materials.
  • Manage projects from brief through production, meeting agreed timelines and providing accurate, production-ready files.
  • Build strong working relationships with U.S. and global teammates and vendors, communicating clearly and adapting to changing priorities.

Benefits

  • Competitive salary.
  • Demo bike fleet and comprehensive travel allowances.
  • Generous time off policy.
  • Comprehensive medical, dental, and vision coverage.
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