Senior Designer, Social & Digital

IPSY•Los Angeles, CA

4d•$95,000 - $110,000•Remote

About The Position

IPSY is seeking a Senior Designer, Social & Digital with a social-first, digital-native mindset to join our Creative team. This role lives primarily in always-on paid growth and organic social, where you’ll design, animate and help conceptualize content built to perform on-platform, not just look good in a deck. You'll partner closely with the Art Director, channel/discipline leads and production designers on strategic ideation and campaign concepts, while helping drive the always-on content engine. This is a role for someone who thinks in feeds, short-form hooks and platform behavior, not someone coming from a print or brand-systems background. The Senior Designer reports to the Senior Manager, Art Director. The ideal candidate will be based in Los Angeles, California and able to come on-site to the Santa Monica office one day per week.

Requirements

5+ years of graphic design experience with a social/paid media focus, ideally in-house or agency
BA/AA in graphic design or similar field
Digital-first, platform-native mindset; you think about how content performs in-feeds, not just how it looks as a static asset
Strong motion design skills (After Effects or similar) for paid and social content
Portfolio demonstrating both organic social design and paid/performance creative
Comfortable partnering on ideation and concept development, not just execution
Strong eye for brand consistency without sacrificing platform-native content style or campaign KPIs
Ability to manage multiple concurrent projects and shifting priorities
Familiarity with Figma and Adobe design suite
Experience working in a fast-paced design and creative production environment
Experience working directly with non-creative stakeholders
Comfortable giving instructions and guiding production designers

Nice To Haves

Experience or aspiration toward an Art Director path for social and paid media
AI fluency for content creation and conceptual ideation (generative tools for concepting, asset production, or workflow acceleration)

Responsibilities

Design and animate paid media assets across paid social, display, and other growth channels
Translate brand campaigns into performance-driven creative, balancing brand integrity with conversion goals
Build and iterate on creative based on performance data, competitive insights, testing results, and platform best practices
Design daily and weekly organic social content for owned channels
Adapt brand campaigns and themes into scroll-stopping, platform-native content
Maintain visual consistency with brand guidelines without making content feel like a repurposed brand asset
Partner with the Art Director and channel leads on strategic ideation for monthly themes, content concepts and style guides, bringing a point of view on trends and platform behavior
Support the Art Director on experiential and events creative, from concept through on-site execution
Assist with Art Direction and production of monthly photoshoots
Occasional support on decks or event collateral, as needed