Senior Creative Copywriter

HCA Healthcare•Nashville, TN

About The Position

The Senior Creative Copywriter is an integral member of the Creative Services team, providing copywriting expertise and support throughout the development of marketing campaigns and creative assets. The role develops campaign concepts, themes, headlines, messaging frameworks, and supporting copy for video, radio, print, digital, social, mailers, digital banners, and other media. Reporting to the Director of Creative Strategy, the copywriter collaborates with Creative Services, peer departments, vendors, clients, stakeholders, and leadership to create and execute engaging, strategically aligned copy supporting enterprise and departmental initiatives. The role also tracks projects through production and maintains clear communication across teams and stakeholders.

Requirements

  • Bachelor's degree required.
  • Five years of experience in a similar role within an advertising agency, creative studio, production company, in-house marketing team, or similar setting required.
  • Strong creative writing and copywriting abilities across multiple platforms and media.
  • Experience developing concepts, campaigns, and messaging for marketing initiatives.
  • Exceptional storytelling, editing, and communication skills.
  • Ability to manage multiple projects and deadlines simultaneously.
  • Strong organizational skills and attention to detail.
  • Ability to collaborate across cross-functional teams and stakeholder groups.

Nice To Haves

  • Ability to communicate creative and technical needs within video production environments.

Responsibilities

  • Concept and develop innovative, on-brand, strategically aligned narratives.
  • Create themes, headlines, messaging frameworks, and supporting copy for integrated marketing campaigns.
  • Write concepts and treatments for video, print, digital, and multimedia projects.
  • Present and champion creative ideas to creative teams, marketing partners, and executive leadership.
  • Develop compelling copy solutions for diverse audiences that support business objectives.
  • Communicate effectively with stakeholders across levels and functions, adapting communication style to projects and audiences.
  • Collaborate with creative, marketing, and production teams throughout project development.
  • Support all phases of copy development, including ideation, production timelines, reviews, approvals, and final delivery.
  • Track projects and maintain accurate project plans in the team's portfolio management platform.
  • Ensure clear communication among internal teams, clients, and stakeholders.
  • Monitor processes to ensure timely and accurate completion of deliverables.
  • Partner with colleagues across Marketing & Corporate Affairs, Marketing Services Organization, Creative Services, clients, and other stakeholder groups.
  • Contribute as both a leader and collaborative team member, fostering a positive, solutions-oriented approach.
  • Anticipate project needs and identify opportunities for improvement.
  • Apply sound judgment to messaging, copy quality, brand standards, tone, clarity, and audience relevance.
  • Maintain a critical eye for creative excellence and consistency across deliverables.

Benefits

  • Comprehensive medical, prescription drug, dental, vision, behavioral health, and telemedicine benefits.
  • Wellbeing support, including free counseling and referral services.
  • Paid time off, paid family leave, long- and short-term disability coverage, and leaves of absence.
  • 401(k) plan with a 100% match on 3% to 9% of pay, based on years of service.
  • Employee Stock Purchase Plan, flexible spending accounts, preferred banking partnerships, retirement readiness tools, rollover support, and financial wellbeing counseling.
  • Tuition assistance, student loan assistance, certification support, dependent scholarships, and a partnership with Galen College of Nursing.
  • Fertility and family-building benefits and adoption assistance.
  • Life insurance and supplemental health protection plans.
  • Auto and home insurance, legal counseling, identity theft protection, and consumer discounts.
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